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PRIMARY AND SECONDARY RESEARCH
Primary
Primary research consists of the collection of original primary data. It is
often undertaken after the researcher has gained some insight into the
issue by reviewing secondary research or by analyzing previously
collected primary data. It can be accomplished through various
methods, including questionnaires and telephone interviews in market
research, or experiments and direct observations in the physical
sciences, amongst others
Secondary
Secondary research (also known as desk research)involves the summary,
collation and/or synthesis of existing research rather than primary
research, where data is collected from, for example, research subjects
or experiments. The term is widely used in medical research and in
market research. The principal methodology in medical secondary
research is the systematic review, commonly using meta-analytic statistical
techniques, although other methods of synthesis, like realist reviews

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Primary and secondary research meg

  • 1. PRIMARY AND SECONDARY RESEARCH Primary Primary research consists of the collection of original primary data. It is often undertaken after the researcher has gained some insight into the issue by reviewing secondary research or by analyzing previously collected primary data. It can be accomplished through various methods, including questionnaires and telephone interviews in market research, or experiments and direct observations in the physical sciences, amongst others Secondary Secondary research (also known as desk research)involves the summary, collation and/or synthesis of existing research rather than primary research, where data is collected from, for example, research subjects or experiments. The term is widely used in medical research and in market research. The principal methodology in medical secondary research is the systematic review, commonly using meta-analytic statistical techniques, although other methods of synthesis, like realist reviews