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Packaging:armour ofretail warfare
What drives your packaging choices? 2 Are you sure your packaging is he right armour to help you win the Battle of the Shelves?
Back then, the package was the brand 3 Operational Efficiency was not very high on the agenda, nor agility or sustainable processes...
The battle wasn’t quite that complex 4 In the final moment of truthyou expected your packaging to help you outsmart the competion
Today, the rules have changed 5 Wipeout Retailing requires a more modern toolkit. Is yours flexible and fit enough?
Hope seems an omnipresent marketing strategy 6
Should you decide to take control, do it well 7
2010 Challenge: battlefield of complex forces 8 Shopper Marketing Supply Chain  Sustainability Impaqtum unties the knot Balance interests => winning solutions
Recognise packaging is a team sport 9    Business mission:  	“Engage Impaqtum to develop and implement packaging strategies that balance and optimise market value, sustainability and product supply costs.” In short: Apply a team workout programme to create winners in the National and European Retail Championship
Impaqtum delivers tangible results, step by step Packaging that delivers results in store Savings in the end-end supply chain Sustainable solutions and processes Agility and freedom to adapt to the waves of time Speed: reduced time to market HOW? Give us a call to learn more! 10

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Battle of the shelves

  • 2. What drives your packaging choices? 2 Are you sure your packaging is he right armour to help you win the Battle of the Shelves?
  • 3. Back then, the package was the brand 3 Operational Efficiency was not very high on the agenda, nor agility or sustainable processes...
  • 4. The battle wasn’t quite that complex 4 In the final moment of truthyou expected your packaging to help you outsmart the competion
  • 5. Today, the rules have changed 5 Wipeout Retailing requires a more modern toolkit. Is yours flexible and fit enough?
  • 6. Hope seems an omnipresent marketing strategy 6
  • 7. Should you decide to take control, do it well 7
  • 8. 2010 Challenge: battlefield of complex forces 8 Shopper Marketing Supply Chain Sustainability Impaqtum unties the knot Balance interests => winning solutions
  • 9. Recognise packaging is a team sport 9 Business mission: “Engage Impaqtum to develop and implement packaging strategies that balance and optimise market value, sustainability and product supply costs.” In short: Apply a team workout programme to create winners in the National and European Retail Championship
  • 10. Impaqtum delivers tangible results, step by step Packaging that delivers results in store Savings in the end-end supply chain Sustainable solutions and processes Agility and freedom to adapt to the waves of time Speed: reduced time to market HOW? Give us a call to learn more! 10