SEO refers to search engine optimization, which is the process of improving the visibility of a website in search engine results. SEO can provide huge targeted traffic at low or no cost. Effective SEO involves optimizing on-page elements like meta tags, headings, internal links, and keywords as well as off-page elements. Proper use of keywords, HTML elements, URL structure, and social media can help search engines understand and index a website better. Overuse of techniques like Ajax or images without text alternatives can hurt SEO. Choosing keywords strategically and optimizing the website layout, content, and code for search engines can help improve rankings and traffic from search.

1. SEO…
Search Engine Optimization
In Design

2. Introduction:
What is SEO?
- Is a process of improving the visibility of
a website/ webpage in search engine.
Why SEO?
-HUGE Targeted traffic (with big traffic you can do anything you want)
- $$$$ x 0 ( affordable / free )

4. How to SEO?
On page|Off Page
Design with SEO

5. How to SEO?- how google see my site?

6. How to SEO?- how google see my site?
HTML Head Tags Body Tags
Meta Description Number of Keyword Repetitions
Meta Keywords Keyword Density
… H1 Headline
…
Internal Link Anchors
……
URL
Length
Subdomain not sub page…
Word Separators
…
…
http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization

7. How to SEO?- the perfect layout…

8. How to SEO?- game change
Social media engagement in design ++

9. How to SEO?- game change
VS

10. How to SEO?-Over use of Ajax
Reduce ajax for SEO driven websites

11. How to SEO?-over use image
Graphic driven website Typography driven website

12. How to SEO?-over use image
VS

13. How to SEO?-Smart keywords

14. Practice SEO everywhere