2. Instructions
1. This field trip contains both sound and the fade effect.
2. Whenever you see a sound icon, click it to hear
information.
3. Whenever you see a box with a category on it, click it
and it will fade to give you information.
16. Review
500,000How many PEZ tablets are
made each day?
Bandwagon and testimonial
Which techniques did the
children’s advertisements use?
Cigarette smoking
What was PEZ considered
an alternative for? Chocolate
What new PEZ flavor was
introduced in 2008?
Facts and figures
What advertising technique
is used in the main lobby? Testimonial, snob appeal
What advertising techniques did
the German PEZ ad use?
17. Works Used In Addition
1. http://www.pez.com/history/