1. P R E S E N T E D B Y
Kirsten Butzow
Pragmatic Marketing
DYSFUNCTIONAL TEAMS A N D
The Wisdom of Ants

2. “Why do you hate children?”

4. Product
Management
Design OperationsDevelopment MarketingQA

6. We needed help

9. Shared Vision

11. To help the Amazon
Rainforest thrive
“
“

12. Build enterprise solutions for
K-12 school districts with a
dedicated focus on metrics
“ “

13. We unleash the power of potential
in every student by enabling
teaching and learning
“ “

14. Commitment

17. Who approved
this design?
Is a floating colony
still the right idea?
I bet the steering
committee was a bunch
of anteaters!

18. Belief

19. Student Parent Teacher Administrator
Who Is in Your Community?

20. Superorganism

25. Did It Work?

26. For Ants: World Domination

27. For Us: YES (albeit, a bit more modest, with hopes
of world domination)
10% 20% 15%
Improvement
in customer
satisfaction
Reduction of
support calls
Increase in
product delivery
velocity