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Business Model.pptx
1. DIY Tie Dye Business Model
Partners Activities Values Relationships
Customer
Segmentation
Resources Channels
Costs Revenues
Blogs-Vlogs,
Discounts, offers –
Vouchers
Fun element - DIY
Direct Store
Social Media –
Facebook, Instagram
posts and Reels,
Whatsapp
Advertising
People who like
to try new and
unique designs
Who like
customized
products
College and
School Students
Age: 10 – 35
years
Unique identity
DIY aspect –
Creativity, Style
and Fashion
Customization of
Apparels
Various payment
methods available
Sourcing of supplies,
dyeing apparels in
various patterns,
Marketing and selling
Suppliers:
Wholesale Garment
and Dyes
Affiliate Partners:
Instagram and
Youtube Influencers
Payment merchants:
Gpay, PayTM
Direct Sales
Facebook and Whatsapp
Shopping
Supply Cost (Garments, Dyes,
Safety Kit)
Ad and Marketing Cost
(Posters, Vouchers)
Fixed Cost - Stall Cost
Garment and Dye
Shops
Technology(Online
app, internet)