2. My Business
My business model is freelance Sport Photographer.
I can offer my services to a range of local newspapers,
relevant newspapers, websites etc…
As a company I will specialise in Football Photography
because that is what I feel passionate about, but of course I
am qualified to photograph any sporting event I see fit
whether that be, horse racing, football, cycling or anything I
am required.
3. Can I survive on my own?
It’s a risky investment putting a lot of money into an
individual who is looking to start his own freelance
business.
There is a lot of money being made in photography
nowadays and not all of that is going into big corporations.
In 2012 60% of photographers were self employed, that’s a
staggering amount, this proves that going down my own
route wouldn’t be a risk for you!
4. Is there really a need for
this business?
Is there a need for this Business…? YES.
My brother plays Sunday League every single weekend, I
am always there with my camera taking photos and
uploading them to my website.
(www.HeslinPhotography.co,uk)
I am Approached all the time by parents, friends, family of
players or staff at the club asking to buy the photos I have
taken, there is a huge gap in the market right now and I
want to fill that gap.
5. Promotion, How will I get
myself out there?
• I plan to set up my own accounts on all social media
platforms. (Instagram, Twitter, Facebook, LinkdIn) Twitter
being the main platform I will focus my attention on because it
is the biggest one and the easiest way to get yourself seen.
• I also plan to hire a graphics designer to design me top quality
posters, these posters will be placed in, gyms, colleges and
also buildings that often host sporting events such a the
Mountbatten centre in Portsmouth. I will place these posters
in these areas because this is most likely where my target
audience would be found, therefore I have more chance of
picking up clients.
6. How can I make a living
from this?
I plan to survive financially by keeping a strong profile and maintaining a strong marketing plan, and making sure I am
always in a strong position and that I always have jobs and clients around the corner, there are many examples of
companies or football clubs I can work or for example
Portsmouth Football Club
Gosport Borough FC
The News
Another place I could get work is putting myself forward for local Sunday League football tournaments
The main place I would like to work is the Portsmouth News. Information below.
The News Centre
1000 Lakeside
North Harbour, Western Road
Hampshire
PO6 3EN
England
023 9266 4488
7. Cost/Finance
The Camera I will be using is the Nikon D5100, I have chosen this camera
because it is cheap and very highly related by websites all over the internet.
(http://www.techradar.com/)
The average cost of the D5100 is £368 this is very cheap but of course I will
need a lense, the lense I will be using is a Nikon AF Zoom-Nikkor 80-200mm
f/2.8 ED Lens, this is a perfect lens for Sport Photography and is also very higly
rated amongst other sport photographers. The average cost of this lens is
£597.99.
The average cost of a graphic designer would be £7 hourly rate, I would pay
my designer for my promotional posters that rate.
8. I hope you see how passionate I am about this business
and I know you know this business will be a success!
Thankyou for your time.
