Startups need reference customers more than they need money. This event will bring together Belgium's top B2B digital / industrial startups, and corporate decision makers / buyers for an evening of innovation, networking, and doing business. Registration is not open yet; to take part in the event, pre-register here: http://bit.ly/buyfromstartup_be See you in October!

1. Buy from Startups EventBuy from Startups Event
Bring in innovative thinking of startups.Bring in innovative thinking of startups.
Give Startups reference customers theyGive Startups reference customers they
need.need.

2. Lose – lose situationLose – lose situation
Startups:Startups: burn tons of cash hunting forburn tons of cash hunting for
reference customersreference customers
Incubation and accelerationIncubation and acceleration
programs:programs: limited success despite livelylimited success despite lively
“startup scene”“startup scene”
Business Angels:Business Angels: reluctant to invest intoreluctant to invest into
unproven projectsunproven projects
Corporations and govt.:Corporations and govt.: can’t reliablycan’t reliably
buy innovative solutions from startupsbuy innovative solutions from startups

3. What can we do?What can we do?
Create more mentoring and accelerationCreate more mentoring and acceleration
programs for startups?programs for startups?
More government investment funds?More government investment funds?
Legislation?Legislation?
More money into subsidies?More money into subsidies?
Or....Or....

4. Good startups donGood startups don’t’t
need pampering andneed pampering and
govt. moneygovt. money
They need customers.They need customers.

5. Solution:Solution:
Startup MarketplaceStartup Marketplace
event and networkevent and network

6. What will it take?What will it take?
Focus on issues that big corporates want toFocus on issues that big corporates want to
solve in innovative wayssolve in innovative ways
Bring the "right" people from big corporatesBring the "right" people from big corporates
togethertogether
Let selected startups preset their solutions,Let selected startups preset their solutions,
make extra one-time effort to get customers:make extra one-time effort to get customers:
price, serviceprice, service
Create the right atmosphere for productiveCreate the right atmosphere for productive
networkingnetworking

7. Let’s Do it!Let’s Do it!
11stst
Event :Event : Start it @KBC-
Toren (Antwerpen)
2323rdrd
October 2014 (14-19 H)October 2014 (14-19 H)
Big name keynote (maybe)Big name keynote (maybe)
10 min pitches – 8 startups10 min pitches – 8 startups
Meet buyers, sellers,Meet buyers, sellers,
investorsinvestors
Food and drinksFood and drinks

8. What do we need?What do we need?
Help us get the word out: call for corporateHelp us get the word out: call for corporate
buyersbuyers
Help choose subjects: which problems canHelp choose subjects: which problems can
startups help you solve?startups help you solve?
Whom would you like to hear as KeynoteWhom would you like to hear as Keynote
speaker?speaker?
Startup selection meeting these issues +Startup selection meeting these issues +
maturity to roll out.maturity to roll out.

9. What we will doWhat we will do
We will scour Belgium for top B2B startups, andWe will scour Belgium for top B2B startups, and
we will choose the best.we will choose the best.
Here are the partners confirmed today:Here are the partners confirmed today:
Our network includes startup supportOur network includes startup support
organizations, incubation programs, investors,organizations, incubation programs, investors,
events… Watch this space!events… Watch this space!

10. Focus on startups withFocus on startups with
products or prototypesproducts or prototypes
Portrait of presenting startup:Portrait of presenting startup:
•Refreshing solution for real problemRefreshing solution for real problem
•Digital and/or manufacturingDigital and/or manufacturing
•Product/service well defined, available for roll-Product/service well defined, available for roll-
outout
•Several small companies as customers, but stillSeveral small companies as customers, but still
looking for needed Reference Clientlooking for needed Reference Client

11. Interested?Interested?
Pre-register:Pre-register: httphttp://://
bit.ly/buyfromstartup_bebit.ly/buyfromstartup_be
Leo ExterLeo Exter
leo.exter@westartup.euleo.exter@westartup.eu
@leoexter@leoexter
+3247745753+3247745753
Stefan SchippersStefan Schippers
stefan.schippers@beep.stefan.schippers@beep.
bebe
@StefanSchippers
+32475414439+32475414439