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Business Blogging Like a Rock Star

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Starting a blog for your business helps you talk to customers, position your employees as experts and improve your business Web site's search engine rankings. Beyond creating community and building customer loyalty, business blogs can increase Web site traffic and revenue.

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Business Blogging Like a Rock Star

  1. 1. Business Blogging Like a Rock Star
  2. 2. Business Blogging Like a Rock Star
  3. 3. 3 Rock Star Reasons to Blog • A business blog allows you to talk to your customers and potential customers. • A business blog allows you to position yourself, your employees and your company as an expert. • A business blog can seriously impact your company’s search engine rankings.
  4. 4. Talk to Your Customers and Potential Customers Blogging + Business
  5. 5. Start Me Up Your company’s blog is your direct line of communication with customers.
  6. 6. Start Me Up Your company’s blog is your direct line of communication with customers.
  7. 7. I Can’t Get No… A business blog allows you a longer form to explain your business, answer common questions, and deal with crises.
  8. 8. I Can’t Get No… A business blog allows you a longer form to explain your business, answer common questions, and deal with crises.
  9. 9. Wild Horses A business blog builds the relationships that encourage repeat
  10. 10. Wild Horses A business blog builds the relationships that encourage repeat
  11. 11. Positions Yourself and Your Company as Experts Blogging + Business
  12. 12. I Want to Hold Your Hand A blog gives your company a voice and a personality.
  13. 13. I Want to Hold Your Hand A blog gives your company a voice and a personality.
  14. 14. Eight Days a Week A blog allows your staff to demonstrate their expertise.
  15. 15. Eight Days a Week A blog allows your staff to demonstrate their expertise.
  16. 16. Across the Universe A blog can be a tool to publicize good things you are doing.
  17. 17. Across the Universe A blog can be a tool to publicize good things you are doing.
  18. 18. Significantly influences search engine rankings Blogging + Business
  19. 19. Love Me Tender A blog provides the content that search engines love.
  20. 20. Love Me Tender A blog provides the content that search engines love.
  21. 21. Companies that blog have more indexed pages
  22. 22. Companies that blog have 434% more indexed pages
  23. 23. Q D F
  24. 24. Q D F
  25. 25. Q D F
  26. 26. Q D F
  27. 27. Are You Lonesome Tonight? A blog is a way to target long-tail keywords that bring in more customers.
  28. 28. Are You Lonesome Tonight? A blog is a way to target long-tail keywords that bring in more customers.
  29. 29. Distribion’s Web traffic is up
  30. 30. Distribion’s Web traffic is up 2,000%
  31. 31. Distribion’s revenue is up
  32. 32. Distribion’s revenue is up 40%
  33. 33. Attorney
  34. 34. Attorney Divorce Attorney
  35. 35. Attorney Divorce Attorney St. Louis Divorce Attorney
  36. 36. Hound Dog Wordpress plug-ins optimize SEO.
  37. 37. Hound Dog Wordpress plug-ins optimize SEO.
  38. 38. A Small Business Owner’s Two Best Friends: JetPack & Yoast’s SEO
  39. 39. Streamline Your Digital Marketing to Work For You, Not Against You
  40. 40. Monitor and Adjust Accordingly
  41. 41. Monitor and Adjust Accordingly
  42. 42. Tom Harness and Leigh Caldwell info@harnessteched.com 314.884.1192 #TurnTheLightBulbOn
  43. 43. Tom Harness and Leigh Caldwell info@harnessteched.com 314.884.1192 #TurnTheLightBulbOn

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