1. Laurel Blond is president of the Maurice Blond Agency, Inc., a company that provides health,
disability, and long-term care insurance. Through the Maurice Blond Agency, Laurel Blond has
participated in many outreach programs.
No matter the nature of the nonprofit, community outreach is almost always part of the job description.
Community outreach serves as a way to fulfill a niche and extend influence within the community.
Here are some ways in which outreach efforts benefit not only the community, but the nonprofit
organization as well:
Reaching more individuals. The outreach efforts of nonprofits truly make a difference in the lives of
others. Something as simple as a fundraiser can help reach hundreds of individuals and make them a
part of something greater than themselves.
Being seen as a cornerstone of the community. Outreach programs display credibility and show that the
organization truly cares about the well being of the community.
Leading to future growth. Nonprofits that do outreach are more likely to receive donations. Small
organizations often struggle to raise growth capital, and those that serve the community are more likely
to receive donations.
Extending the life of the organization. Nonprofits come and go, and the most successful ones are those
that engage often in community outreach. Constantly evolving and monitoring ways to better their
causes is the best way for organizations to remain relevant.