The document outlines the key sections and considerations for an effective business plan, including identifying the business and its goals, products/services, target market, location, management, and financial projections. It notes that creating a business plan helps determine if a business idea is feasible and viable. The financial projections should include monthly, yearly, and multi-year forecasts for profit, cash flow, and breakeven. External resources are also provided for additional business planning assistance.

2. Business Plan Basics

3. Going through the process of
creating a business plan will help
you identify if your business idea
is
(1) feasible and (2) viable!

4. Write this section last – 2 pages or less
This is your Expanded Elevator Speech – 5 min
Explain the fundamentals of the business
Make it enthusiastic, professional & complete
For a Loan? State clearly how much you
want, how long you will use it, and how the
money will make your business more
profitable, thereby ensuring repayment

5.  Identify What your Business is. What Does it
Do?
 Mission Statement
 Goals & Objectives
 Business Philosophy
 Market
 Industry
 Strengths & Core Competencies
 Legal form of Ownership

6.  What Products will you sell
 What Services will you provide
 What are your Competitive Advantage Factors
 What is your Pricing Structure

7.  Product and/or Service
 Clients/Customers  Target Market
 Competition
 Niche
 Strategy
 Revenue Forecast

8.  Location
 Legal Environment
 Personnel
 Credit Policies
 Suppliers

9.  Management
 Professional & Advisory Support

10.  Your Professional Resume
 Professional Objective
 Functional Resume
 Work History

11.  Projections: Monthly, 1 year, 3 years, 5 years
 Breakeven
 Profit
 Cash Flow Statements
 Profit & Loss Statements
 Assumptions used in formulating plans

12. A well written Business Plan can serve as
a Marketing Tool once you remove the
Financial Information

13.  Your trusted CPA
 http://womenventure.org
 http://www.score.org/index.html
 http://www.irs.gov/businesses/small/article/0,,
id=99336,00.html

14. Freedom to Focus on Your Passion!
I look forward to the possibilities!
Kathleen
612-961-8399