2. Founded by Jeff Bezos in 1994 and went
online in 1995.
Started as an Online Bookstore that later
diversified (Cd’s, DVD’s, software, etc.)
Headquarter, Seattle, Washington, U.S.
Fluid Concepts and Creative Analogies
(Computer Models of the Fundamental
Mechanisms of Thought) this was the first
book which was first ordered on April 3rd
1995.
Net Income is US$ 596 million (2015)
Something about Amazon.com
3. Books
Movie, Music and Games
Digital Download
Computer And Office
Electronics
Home and garden
Grocery, Health and beauty
Toys, kids and baby
Clothing, Shoes and jewelry
Sports and outdoors
Tools, Auto and industrial
Products
4. There are four primary drivers for growth:
1. Product focus
2. Customer focus
3. Technology focus
4. Distribution focus