1. Assignment
Comparing and Analyzing:
http://www.guardian.co.uk
http://www.huffingtonpost.com
http://www.sigmalive.com/

2. Analysis Criteria
Business Model
Cross Platform Publications
Levels of Convergence
Digital Story Telling
Layout
Linking to sources

3. Criteria : Business Model
The Guardian
Hard Copy Daily Newspaper / UK - Website
Professional Journalists - High Production Cost
Income from Adverts / Selling HardCopy
Free Online / Paid Offline Also expensive Print
production

4. Criteria : Business Model
Huffington Post
Online Newspaper - “Citizen’s Journalism”
Non professional Journalists - Low Production Cost
Income from Adverts
Free / Only Online / No expensive Print production

5. Criteria : Business Model
DIAS Group - Sigma Live web - Sigma TV - Simerini
Newspaper
Professional Journalists - High Production Cost
Income from Adverts
Free Online / Full pdf newspaper download after 12
noon / Paid Offline Also expensive Print production
Also special section inspired by Huffington Post -
Citizen journalism - iwitness

6. Criteria : Cross Platform
Publications
Huffington Post
NO
The Guardian
Online AND Hardcopy
Sigma Live
Online/Hardcopy (Simerini Newspaper)/Sigma TV/Radio
Proto and Super FM

7. Criteria : Levels of
Convergence
Huffington Post
None
The Guardian
Online AND Hardcopy
Sigma Live
Online/Hardcopy/Sigma TV/Radio Proto and Super FM
According to them its fully converged journalists work
for ALL MEDIA

8. Criteria : Digital Storytelling
Huffington Post
Heavy on the audiovisual side
The Guardian
Heavy on the audiovisual side
Sigma Live
Moderate 50% text 50% Visuals
Comparing with the print newspaper the news are NOT filtered
for the website they are copy pasted.
When a story breaks it goes online FIRST with images and
text, video is uploaded AFTER 8:00 pm (Main news Bulletin)

9. Criteria : Layout
Huffington Post
Simple BLOG TYPE site
The Guardian
More complex but wanting to “imitate newspaper”
Sigma Live
Again simple website design but more colorful and
tech looking than the others. It is the most Advert
heavy of the 3 with flash (moving) advertisement.

10. Criteria : linking to Sources
Huffington Post
No links to other sources
The Guardian
Heavily linked to other sources which open within the
same page redirecting to the other website.
Sigma Live
No links to sources only mentioning that the story
was taken by that source i.e. Cyprus News Agency