Streamify (proprietary SW) is Uber for Live streaming Pay-Per-View. Streamify creates new revenue for rights owners and Streamers through live broadcasts pay-per-view. Revenue is distributed between Rights Owners (35%), Streamers/person who broadcasts (35%) and Streamify (30%). We currently hold broadcasting rights worth $4m (3k youth sports tournaments & 10k games) that we seek $1m to monetize.
www.streamify.io
2. Each year there are:
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Market
1 000 000 000 games
500 000 000 lectures
(personal development, speakers etc)
$50-100Bn /year in pay-per-view revenue
1 000 000 000 performances
(koncerts, artists. education etc)
Sources: KI.SE, CIA.GOV,STATISTA.COM
3. How many has revenue from live pay-per-view ?
3
Market
1%
Only the largest events
Even though consumers will to pay is
45%*
* A favourite team, speaker, artist, spiritual & inspiring
Sources: livestream, streamlabs, mediakix
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4. Why?
4
Market
Expensive
Video production & combination of technical solutions
Uncertain ROI
Will the organizer cover its costs when broadcasting live ?
Resource intensive
Professionell personell required for video production and technology
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5. Introducing Streamify
5
Market
Dyrt
videoproduktion & en kombination av tekniska lösningar
Osäker ROI
Kommer vi täcka våra kostnader ?
Resursintensivt
Specialutbildad personal för videoproduktion och teknik
Free
Free service, broadcast with phone or camera.
No personnel needed
Your event can be broadcasted by third-party (Streamers from Streamify).
Guaranteed positive ROI
Profit from first viewer.
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6. 6
Rights holder
35% of revenue 30% of revenue 35% of revenue
Rights holder
Uses Streamify to earn money when their events
are live streamed pay-per-view.
Sports organizations, movie producers, speakers,
Concert and Event- organizers etc.
Catalog with broadcasting rights
3 000 sport tournaments
10 000 games
Worth $3m / year
Broadcasting rights added continously
Streamers
Youth and professionals who use Streamify to
broadcast events for event organizers
33 000 people
* insured
* verified
* evaluated
Streamify is a marketplace that creates new revenue streams for rights owner and Streamers through live broadcasts pay-per-view.
Revenue is distributed between Rights Owners (35%), Streamers/person who broadcasts (35%) and Streamify (30%).
Viewers pay to watch event through Streamify
Streamify
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7. New share issue
1. New share issue: $1m
2. Pre-money: $3m
3. Subscription period: q1 2020
- Growth
- Add more broadcasting rights &
monetize
- Customer Onboarding
- Strategic Partnerships
Usage
7
New share issue - $1m
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8. Examples of global strategic partnerships to add more broadcasting rights
1) Broadcasting rights through partnerships
TeamSnap (USA)
4m tournaments
StackSports (USA)
20 000 sports clubs
Leverade (SPA)
40m games
Sportlomo (UK)
2m tournaments
Monday.com (USA)
80 000 events for speakers
2) Revenue when converting 5% of customer
base
TeamSnap (USA)
5% conversion = $60m / year
StackSports (USA)
5% conversion = $10m / year
Leverade (SPA)
5% konveconversionrtering = $80m / year
Sportlomo (UK)
5% conversion = $30m / year
Monday.com (USA)
5% conversion = $12m / year
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9. Market - $100Bn
Streamify´s market is estimated to $100Bn per year
Streamify´s customers are sports organizations, movie producers, speakers, concert and event-organizers.
Marketing ROI 4x
Customer Retention 73%
Streamify breakeven point after 3 months per acquired customer
Streamify earns on average 4X per acquired customer year 1
Tech average ROI 10x
Streamify has a average ROI on 10x with verified customer cases up to 54x
9
Streamify after one year on the market
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10. Proprietary microservices developed in Go
Developed for many years with about 600 000 rows of code.
Cloud service
Streamify is primarily running on Google Cloud with service discovery and scheduling which is automatically maintained by a nomad-consul cluster.
Cost only when Revenue and scaleability
With automatic scheduling and smart scaling of services, we have no costs unless live services are running. Streamify scales up and down depending
on load. The largest event to date had over 20 000 concurrent viewers that consumed 40 000 Mbps.
Low costs with a high margin
Streamify is license independent and is therefore not bound to any expensive licensing / media software.
API
Streamify is exposed through a rest API that is used by our frontend which means high integration possibilities and well-documented API for partners.
https://developer.streamify.io
Konfidentiell information 10
Streamify - the platform
Tech
11. Unit economy
- results from a minor ad campaign on Facebook
11
Youth sports: Break even after 3 months.
Webpage
25 200
Unique visitors
Facebook-ad
440 536
People
Total
465 736
Visitors /
exposure
Cost per unique
visitor: 0.0215 USD
which
0,15%
created account
Cost per account
4.1
USD
No. of accounts
created
which
36%
tried product
Tried the
product
which
25%
did their first
pay-per-view
broadcast
Did their first
pay-per-view
which
73%
broadcasts regulary
Retention
Cost per account
11.5
USD
Cost per account
46.8
USD
Cost per account
82.9
USD
4Xyear1
Break even: 3m
LTV1
:CAC2
Avg. revenue p/
account first year
313.3
USD
1
LTV = Life Time Value.
2
CAC = Customer Acquisition Cost
Avg customer sales
$1,044 USD
74 days on avg from account creation to first pay-per-view broadcast
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12. 12
Growth per month and metrics from first market youth sports
Customers sales per month in SEK +55%
Streamify - year 1
Avg no of broadcasts per month +86%
New account growth
Total sales Avg $3491 SEK / m
Avg revenue per viewer 8.9 USD
Streamifys rev. in
relation to cost
2X-54X
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13. 13
Up to 54x money on real customer cases - youth sports
Customer Sales Streamifys revenue
30% of sales
Streamifys tech cost Streamify ROI X money
Sändningstyp: Enskilda matcher / seriematcher
56 miljoner träningar/matcher spelas varje år i Sverige.
Confidential $1827.6 $548.3 $39.0 $509.3 x14.1
Confidential $1390.5 $417.2 $46.0 $371.2 x9.1
Confidential $1310.1 $393.0 $22.0 $371.0 x17.9
Confidential $964.7 $289.4 $22.0 $267.4 x13.2
Confidential $783.9 $235.2 $7.0 $228.2 x33.6
Confidential $676.4 $202.9 $4.0 $198.9 x50.7
Sändningstyp: Cuper.
7000 cuper spelas per år i Sverige
Confidential $12910.1 $3873.0 $699.5 $3160.1 x5.5
Confidential $3002.0 $900.6 $430.0 $470.6 x2.1
Confidential $933.6 $280.1 $42.0 $238.1 x6.7
Confidential $765.1 $229.5 $45.0 $184.5 x5.1
Confidential $558.9 $167.7 $43.0 $124.7 x3.9
Confidential $662.9 $198.9 $81.0 $117.9 x2.5
er år.
Sändningstyp: Ondemand / Abonnemang
Confidential 5 343 / , $108.7 / m 20 985 x54
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14. In summary
14
Marknad
Billion dollar market under growth +5% / year
Verified need from customer and viewer
Kund säljer för i snitt 10 500 SEK / år.
Verified tech and unit economy
Streamify earns on avg 4x per aquired customer already after one year
Growth will reach 10X
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