8. MainSmartphone - Rosewood Hotels and Resorts vs Langlois Hotel Paris
Rosewood Hotels and Resorts Langlois Paris
Option to discover the website first, no need to directly
booking
Soft design - intuitive and easy to understand
Beautiful pictures
Very easy and quick booking process (6)
Pictures of the rooms available before proceed to booking
Breakfast option
No Customers reviews
No direct packages offered
Not many options (canceled, late check-in…)
Page opens directly on the booking option,
No possibility to check the rooms’ you are booking
Soft design - intuitive and easy to understand
Very easy and quick booking process (5)
Breakfast option
Options to leave a comment (for anything you might need)
No Customers reviews
No direct packages offered
Not many options (late check-in, early check-in…)
9. MainSmartphone - Rosewood Hotels and Resorts vs Langlois Hotel Paris
Rosewood Hotels and Resorts Langlois Paris
Quick download
Interface reflects brand image
Key actions are on home page
Find Me - map
Call me - click to call
Book - easily accessible booking point
No long scrolling
Images are clear, expressive - Think - make it shareable on
Instagram
Text
■ Short, bullet point - NO long
paragraphs
■ Engaging, easy to read ‘at a
glance’
Booking Engine
■ Easy to access from each page -
seamless experience
Quick download
Interface reflects brand image
Key actions are on home page
Find Me - map
Call me - click to call
Book - easily accessible booking point
No long scrolling
Images are clear, expressive - Think - make it shareable on
Instagram
Text
■ Short, bullet point - NO long
paragraphs
■ Engaging, easy to read ‘at a
glance’
Booking Engine
■ Easy to access from each page -
seamless experience
26. Main Site - Booking vs Airbnb
Booking Air bnb
Too many writings
Not esthetic websites
Too many choices -> customers lost
No “esthetic” and “professional” pictures
Too many steps before booking (7)
Needs to registrate before booking
Customers reviews
Locations
Different package opportunities
Less writings compared to booking but still a lot
More aesthetic than Booking.com
Still to many choices
Less pictures, and not professional
Too many steps before booking (7)
Need to create an account before booking
Customers reviews
Locations
Different package opportunities
27. Main Site - Booking vs Airbnb
Booking Airbnb
Quick download
Interface reflects brand image
Find Me - map
Book - hard accessible booking point
long scrolling
Images are not clear, expressive - Think - doesn’t make it
shareable on Instagram
Text
■ not short, bullet point - long
paragraphs
■ No engaging, easy to read ‘at a
glance’
Booking Engine
■ Simplified offers + rates
■ Bonus ‘booking Rate’
Extras
● customers review
Quick download
Interface reflects brand image
Find Me - map
Book - hard accessible booking point
long scrolling
Images are clear, expressive - Think - doesn’t specifically
make it shareable on Instagram
Text
■ not short, bullet point - long
paragraphs
■ No engaging, easy to read ‘at a
glance’
Booking Engine
■ Simplified offers + rates
■ Bonus ‘booking Rate’
Extras
● customers review
28. Smartphones vs Websites
Booking Air bnb
Too many writings
Not esthetic websites
Too many choices -> customers lost
No “esthetic” and “professional”
pictures
Too many steps before booking (7)
Needs to registrate before booking
Customers reviews
Locations
Different package opportunities
Less writings compared to
booking but still a lot
More aesthetic than
Booking.com
Still to many choices
Less pictures, and not
professional
Too many steps before booking
(7)
Need to create an account before
booking
Customers reviews
Locations
Different package opportunities
Rosewood Hotels and Resorts Langlois Paris
Option to discover the
website first, no need to
directly booking
Soft design - intuitive and
easy to understand
Beautiful pictures
Very easy and quick booking
process (6)
Pictures of the rooms
available before proceed to
booking
Breakfast option
No Customers reviews
No direct packages offered
Not many options (canceled,
late check-in…)
Page opens directly on the booking
option,
No possibility to check the rooms’ you
are booking
Soft design - intuitive and easy to
understand
Very easy and quick booking process
(5)
Breakfast option
Options to leave a comment (for
anything you might need)
No Customers reviews
No direct packages offered
Not many options (late check-in, early
check-in…)
29. Smartphones vs Websites
Recommandation :
Merging the mobile sites with the main sites. Keeping the softness of the mobile phone site
with all the different possible options of the main sites
