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Beyond the backchannel:
Leveraging Twitter to
enact learning processes
Drew Paulin
University of British Columbia
@drewpaulin
Caroline Haythornthwaite
University of British Columbia
@hthwaite
Rafa Absar
Clarkson University
@RafaAbsar
Sarah Gilbert
University of British Columbia
@_sgilbert_
Anatoliy Gruzd
Ryerson University
@gruzd
#	
  
#iconf15
#pLASMA#	
  
2
#pLASMA
Project on Learning Analytics in the Social Media Age
http://tiny.cc/SMLabPlasma
•  PIs: Anatoliy Gruzd & Caroline Haythornthwaite
•  Studying learning processes in social media.
•  Analysis of social media texts and networks.
•  Is social media beneficial to teaching and learning?
•  How do social media networks influence educational
models?
3
pLASMA
Intro
SNA &
Learning
Twitter &
Learning
Twitter
Tools
Group
Activity
Summary
Session 2
Preview
@drewpaulin @_sgilbert_ | #pLASMA #iconf15
4
https://socialmediaandsociety.com/
CFP STILL OPEN – WIP AND POSTERS
#	
  
#iconf15
#pLASMA#	
  
5
How do you think connections in the
Twitter backchannel at conferences
foster learning?
6
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
@drewpaulin @_sgilbert_ | #pLASMA #iconf15
Session plans
Why Twitter and learning at conferences?
What are we doing today?
7
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
@drewpaulin @_sgilbert_ | #pLASMA #iconf15
Learning and social networks
How might learning happen in Twitter?
–  Social Learning (Bandura, 1977; 1986).
Observing others’ behaviour, adopting/adapting.
–  Modelling (Haythornthwaite, Kazmer, Robins and Shoemaker, 2000).
New learners look to more experienced learners to
understand how to ‘be’ online in a learning context.
–  (…sort of a) Zone of Proximal Development (Vygotsky, 1978).
Interacting with more knowledgeable others (MKOs).
–  Connectivism (Siemens, 2005).
Access to good information sources, focus on connecting information
together towards sensemaking.
8
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
@drewpaulin @_sgilbert_ | #pLASMA #iconf15
Social network analysis
Centrality measures
1.  Betweenness:
•  how often a node falls along the shortest path
between 2 other nodes.
•  high betweenness = information control
2.  Eigenvector:
•  How well-connected/central a node is in terms of
the overall network
3.  Prestige:
•  The number of ties a node has.
•  In-degree – prestige & popularity
•  Out-degree – influence & activity.
#	
  
#iconf15
#pLASMA#	
  
9
Have you used Twitter in any formal
or informal learning environments? If
so, how?
Data collection for Twitter SNA / text analysis
1.  TAGS (Twitter Archiving Google Sheet – Martin Hawksey)
–  https://tags.hawksey.info/
–  Collect tweets to an archive using Google Sheets.
–  Creates network sociograms (TAGSExplorer).
–  Creates searchable archive interface (TAGS Archive).
2.  Netlytic (Anatoliy Gruzd)
–  https://netlytic.org
–  Web-based text and SN analysis tool suite.
–  Datasets: Twitter, FB, Instagram, YouTube, Text, RSS, etc.
10@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
Useful Twitter tools – getting
started	
  
Most twitter activity is live-tweeting summaries, but…
•  #ICYMI - (in case you missed it)
sharing relevant resources/examples.
•  #WDYT – (what do you think?)
posing questions, generating discussions/collaboration.
Examples:
•  #LAK14 – creating a dataset, collaboration.
•  #hcsmca – question driven discussion.
11@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
Practical applications of Twitter for
learning: Beyond the backchannel	
  
12
Roles Count
SM health content providers 110
Unaffiliated individual users 89
Communicators - not specifically
health related 74
Communicators - Health related 59
Healthcare professionals 50
Health institutions 31
Advocacy 30
Students 16
Educators, professors 13
Researchers 10
Government and health policy
makers 4
#hcsmca	
  
13
#hcsmca	
  
Say hello to your tablemates!
1.  What are your names? Where are you from? Why are
you at iConference 2015?
2.  Do you follow conference hashtags when you are not
attending a conference?
3.  What was the most interesting hashtag you’ve
followed recently? Why?
14@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
Group activity	
  
What does this cMOOC Twitter SN diagram tell us about class
participation?
15
#CCK11	
  Class	
  Tweets	
  (Node	
  size=“Outdegree”)	
  
What does this visualization NOT tell us? What other info is
needed to make sense of it?
16
#CCK11	
  Class	
  Tweets	
  (Node	
  size=“Outdegree”)	
  
17@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
#iconf15
#pLASMA#	
  
How can we leverage Twitter
to facilitate learning?
18@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
Summary
What resonated most in your
group discussions?
What are you interested in
exploring further?
19@drewpaulin @_sgilbert_ | #pLASMA #iconf15
pLASMA
Intro
SNA &
Learning
Twitter
Tools
Twitter &
Learning
Group
Activity
Summary
Session 2
Preview
Next session (Thursday @ 4pm)
Our plans
1.  Previous work – Conference Twitter network
research
•  #LAK14
•  #Congress2013
2.  Conference tweeter roles
3.  Explore #iconf15 Twitter networks

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Beyond the backchannel: Leveraging Twitter to enact learning processes

  • 1. Beyond the backchannel: Leveraging Twitter to enact learning processes Drew Paulin University of British Columbia @drewpaulin Caroline Haythornthwaite University of British Columbia @hthwaite Rafa Absar Clarkson University @RafaAbsar Sarah Gilbert University of British Columbia @_sgilbert_ Anatoliy Gruzd Ryerson University @gruzd
  • 3. #pLASMA Project on Learning Analytics in the Social Media Age http://tiny.cc/SMLabPlasma •  PIs: Anatoliy Gruzd & Caroline Haythornthwaite •  Studying learning processes in social media. •  Analysis of social media texts and networks. •  Is social media beneficial to teaching and learning? •  How do social media networks influence educational models? 3 pLASMA Intro SNA & Learning Twitter & Learning Twitter Tools Group Activity Summary Session 2 Preview @drewpaulin @_sgilbert_ | #pLASMA #iconf15
  • 5. #   #iconf15 #pLASMA#   5 How do you think connections in the Twitter backchannel at conferences foster learning?
  • 6. 6 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview @drewpaulin @_sgilbert_ | #pLASMA #iconf15 Session plans Why Twitter and learning at conferences? What are we doing today?
  • 7. 7 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview @drewpaulin @_sgilbert_ | #pLASMA #iconf15 Learning and social networks How might learning happen in Twitter? –  Social Learning (Bandura, 1977; 1986). Observing others’ behaviour, adopting/adapting. –  Modelling (Haythornthwaite, Kazmer, Robins and Shoemaker, 2000). New learners look to more experienced learners to understand how to ‘be’ online in a learning context. –  (…sort of a) Zone of Proximal Development (Vygotsky, 1978). Interacting with more knowledgeable others (MKOs). –  Connectivism (Siemens, 2005). Access to good information sources, focus on connecting information together towards sensemaking.
  • 8. 8 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview @drewpaulin @_sgilbert_ | #pLASMA #iconf15 Social network analysis Centrality measures 1.  Betweenness: •  how often a node falls along the shortest path between 2 other nodes. •  high betweenness = information control 2.  Eigenvector: •  How well-connected/central a node is in terms of the overall network 3.  Prestige: •  The number of ties a node has. •  In-degree – prestige & popularity •  Out-degree – influence & activity.
  • 9. #   #iconf15 #pLASMA#   9 Have you used Twitter in any formal or informal learning environments? If so, how?
  • 10. Data collection for Twitter SNA / text analysis 1.  TAGS (Twitter Archiving Google Sheet – Martin Hawksey) –  https://tags.hawksey.info/ –  Collect tweets to an archive using Google Sheets. –  Creates network sociograms (TAGSExplorer). –  Creates searchable archive interface (TAGS Archive). 2.  Netlytic (Anatoliy Gruzd) –  https://netlytic.org –  Web-based text and SN analysis tool suite. –  Datasets: Twitter, FB, Instagram, YouTube, Text, RSS, etc. 10@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview Useful Twitter tools – getting started  
  • 11. Most twitter activity is live-tweeting summaries, but… •  #ICYMI - (in case you missed it) sharing relevant resources/examples. •  #WDYT – (what do you think?) posing questions, generating discussions/collaboration. Examples: •  #LAK14 – creating a dataset, collaboration. •  #hcsmca – question driven discussion. 11@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview Practical applications of Twitter for learning: Beyond the backchannel  
  • 12. 12 Roles Count SM health content providers 110 Unaffiliated individual users 89 Communicators - not specifically health related 74 Communicators - Health related 59 Healthcare professionals 50 Health institutions 31 Advocacy 30 Students 16 Educators, professors 13 Researchers 10 Government and health policy makers 4 #hcsmca  
  • 14. Say hello to your tablemates! 1.  What are your names? Where are you from? Why are you at iConference 2015? 2.  Do you follow conference hashtags when you are not attending a conference? 3.  What was the most interesting hashtag you’ve followed recently? Why? 14@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview Group activity  
  • 15. What does this cMOOC Twitter SN diagram tell us about class participation? 15 #CCK11  Class  Tweets  (Node  size=“Outdegree”)  
  • 16. What does this visualization NOT tell us? What other info is needed to make sense of it? 16 #CCK11  Class  Tweets  (Node  size=“Outdegree”)  
  • 17. 17@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview #iconf15 #pLASMA#   How can we leverage Twitter to facilitate learning?
  • 18. 18@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview Summary What resonated most in your group discussions? What are you interested in exploring further?
  • 19. 19@drewpaulin @_sgilbert_ | #pLASMA #iconf15 pLASMA Intro SNA & Learning Twitter Tools Twitter & Learning Group Activity Summary Session 2 Preview Next session (Thursday @ 4pm) Our plans 1.  Previous work – Conference Twitter network research •  #LAK14 •  #Congress2013 2.  Conference tweeter roles 3.  Explore #iconf15 Twitter networks