2.  The target audience I am going to aim
my music magazine is people who are
interested in chart music, although this
is most people, I will target the younger
audience. I will be targeting the 16-24
year old market because this group of
people are more specifically interested
in chart music

3.  Looking at the front page, content page
and the double page I have concluded that
the target audience of this magazine is
young aged people who listen to dance
music. I can tell this by looking at the
language which is used. The language
used helps the reader to identify the target
audience.

5.  The target audience for this magazine can be
identified as teenagers or young people of both
gender who look up at celebrities like Tulisa who
they want to idolise. The reader would want to find
out as much information as they can about them
because they would like to know how they got
famous. This also allows them to find out secrets
about the celebrities they like. You can tell that this
magazine is aimed towards both genders because
on the double page spread the reader see JLS
who are a very popular boy band. The young
female audience would want to buy this to find out
as much information about them as possible.

7.  By just looking at the front cover of this
magazine it is easy to see who the intended
audience is. By looking at the man who is in
a full body shot you can see that this
magazine is aimed at someone who has long
hair and has a bread, they would also wear
black and usually play a guitar because this is
the norm for the audience of Kerrang.
Looking at the cover lines the audience can
see that the magazine is telling the reader
about products of this genre of music.

9. Media Music Magazine
1.Which gender are you?
MaleFemale
2.Which age range do you fit into?
0-15 16-20 20-30 30+
3.What is your employment status?
Student Unemployed Full time Employment Part time Employment
4.Which area of Birmingham do you live in?
5.Do you buy magazines?
Yes No
6.How often in a month do you buy a magazine if you do so?
0 1-4 5 or more
7.Which genre do you look for when buying a magazine?
Pop Rock Hip-hop Drum and bass Alternative Other
8.Have you ever attended a live event?
Yes No
9.Do you follow chart music?
Yes No
10.Do you buy CDs from stores or do you download?
Store Download
11.How much do you spend on music in a month?
£0 1p-£1 £1-2 £2more
12.Do you watch music channels?
Yes No
13.Would you feel more willing to buy a magazine if there is a competition inside?
Yes No
14.What do you tend to buy a magazine for?
Celebrities Information on charts Information on live events

10. Percentages Percentages
9.5 were aged 0-15
47.6% Male 76.2 were aged 16-2
52.4% Female 14.3 were aged 20-30
Which gender are you
0 were aged 30+
Which age range do you fit into?
20
15
Number
Male
Female 10 Series1
5
0
0-15 16-20 20-30 30+
Age
As you can see I have asked more Out of the 21 people I asked the mean
females than males, I have asked 11 age range was 16-20, I was hoping to
females and 10 males. This means get this age range as this is my target
that my sample size is 21. audience.

11. Percentages What is your occupational status?
47.6 were students 12
10
4.8 were unemployed 8
Number
9.5 were in full time employment 6
4
38.1 were in part time 2
employment 0
Student Unemployed Full time Part time
employment employment
Employment Status
 As you can see by looking at the above graph it shows
just under 50% of people that I asked were students, this
is the audience that I am targeting my magazine at,
assuming this I can tell these people wont have a high
income so I should sell my magazine at a low but
competitive price.

12.  What area do you live
in? Small heath 2
As you can you see by looking
at the table to the left, you can
Erdington 1
see that the people I asked to
Sheldon 2 fill out my questionnaire come
Sutton Coldfield 1 from a range of different areas.
Spark hill 1
Tyseley 1
Great Barr 1
Kings Norton 1
Perry Barr 1
Shirley 1
North field 1
Solihull 3
Acocks Green 3
Olton 1
Hall green 2

13. Percentages
33.3 buy magazines
66.7 do not buy magazines
Do you buy magazines? Of those wjo do buy magazine, how often to buy a
magazine in a month?
8
6
How often
Yes 4
No 2
0
One to Four Five or more
Number
As you can tell by looking at my As you can tell my looking at the
graph it shows that over 50% of above graph it shows that people
people I asked do not buy who buy magazine only but them
magazines from one to four times a month

14. Percentages 38.1- Pop, 9.5-Rock, 14.3- Hip-Hop,19.0- Drum and Bass, 9.5-
Alternative and 14.3 - Other
Which genre do you look for when buying a magazine?
8
6
4
2
0
Pop Rock Hip-hop Drum and Alternative Other
Bass
Looking at this graph I can tell that most people buy magazines
because they feature information about pop and they will buy
magazines if they feature content about pop or similar music genres

15. Percentages Percentages
85.7 Have 76.2 Do follow chart music
14.3 Have not 23.8 Do not follow chart music
Have you ever attended a live event? Do you follow chart music?
18
16
No 14
12
10
8
6
Yes
4
2
0
0 5 10 15 20 Yes No
As you can see by looking at this As you see the group of twats that I
graph it shows that the sample group asked mainly do listen to chart music
that I asked do follow their interests meanwhile some do not
and so have attended live events

16. Percentages
Percentages
23.8 spend Zero
85.7 Store
23.8 spend between 1p and £1
14.3 Download
38.1 spend £1.01 - £2
19.0 spend more than £2
Do you buy CDs from stores or do you download? How much do you spend on music in a month?
Download
£0
1p-£1
£1-£2
Store
£2 more
0 5 10 15 20
As you see most people I asked
As you can see in the above table it spend between £1-£2 a month but
shows that most the main majority nearly the same amount of people
of people go to stores to buy music spend between 1p-£1 as people
and you just have a few who who spend nothing on music. All on
download their music online porn mags

17. Percentages Percentages
81.0 Do 76.2 Yes
19.0 Do not 23.8 No
20
Do you listen to music Would you
15
feel more
willing to a
10
buy a Yes
magazine if
5 No
there is a
0 competition
inside?
Yes No
As you can see 17 out of the 21 As you can see from the above chart
asked do listen to music it shows that just over 75% of people
channels, this tells me that in my are more willing to buy a magazine if
magazine I should have a page there is a competition inside, this
which tells my reader of all the tells me that I should include a
different porn music channels that competition inside in my magazine
they can listen to

18. What do you tend to buy a magazine for?
Other
Percentages
38.1 Celebrities
38.1 Information on charts Information on live events
19.0 Information on live events
4.8 Other Information on charts
Celebrities
0 2 4 6 8 10
As you can see by looking at the above graph it shows that people mainly buy
a magazine because of the featured celebrity or celebrities or because there is
information contained about the recent chart activity.