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Coconut Shake
ChicKEN
Why?
Coconut Shake
• Quench thirst
• Hot weather
• Cooling/Refreshing
ChicKEN
• Because Arisan is too expensive
• Alternat...
Feature & Benefit
Coconut Shake
• Add ice-cream
• People will buy/Looks attractive
• Alternative to ice-cream lovers
ChicK...
Price
Coconut Shake
• RM4.00 + RM1.00 (Ice-cream)
• Cost of coconut/ice/ice-cream/Social economic status of Taylors
studen...
Product Packaging
1.Attractive and funny poster
2.Buy 1 free 1
Places
• In front of SLC
• In front of Library
• Sell near Starbucks
Reason
• A lot of people/Strategic place
SATISFIED CU...
Coconut
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Coconut

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Coconut

  1. 1. Coconut Shake
  2. 2. ChicKEN
  3. 3. Why? Coconut Shake • Quench thirst • Hot weather • Cooling/Refreshing ChicKEN • Because Arisan is too expensive • Alternative
  4. 4. Feature & Benefit Coconut Shake • Add ice-cream • People will buy/Looks attractive • Alternative to ice-cream lovers ChicKEN • Different kinds of sause • More flavor/Not boring
  5. 5. Price Coconut Shake • RM4.00 + RM1.00 (Ice-cream) • Cost of coconut/ice/ice-cream/Social economic status of Taylors students ChicKEN • 5 small drumstick pcs for RM5.00 • Cost of chicken/sauce/service
  6. 6. Product Packaging
  7. 7. 1.Attractive and funny poster 2.Buy 1 free 1
  8. 8. Places • In front of SLC • In front of Library • Sell near Starbucks Reason • A lot of people/Strategic place SATISFIED CUSTOMER

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