The magazine cover focuses on Rihanna's red lips and revealing clothes, drawing attention to her sexual features in accordance with Mulvey's male gaze theory. By using red lipstick and showing skin, Rihanna aims to catch the attention of male audiences and encourage them to buy the magazine through emphasizing her physical attractiveness. Formal elements like the matching title also connect the image of Rihanna to the surrounding text.

1. The red lipstick does
conform to Mulveys
male gaze theory,
because her lips are
one of the main
focuses on this
magazine cover and
the colour red
symbolises sexual
connotations, By
dressing your lips in
red, it draws people’s
attention to you.
The fact that this midshots main focus
is on her eyes suggests that she is
trying to catch the audiences attention
by gazing directly at them.
In this magazine cover
Rihanna is wearing
revealing clothes and
this can be related back
to the males gaze
theory because “ the
camera often lingers on
the curves of the
female body”. The fact
that she is showing so
much skin could entice
the men to buy the
magazine.
The highlighted tile of the cover
lines match Rihanna top and this
creates a connection between
the cover picture and the
surrounding texts.
Gesture code