UChicago CMSC 23320 - The Best Commit Messages of 2024
Types of Google ads extenstion
1. Types of Google Ads Extensions
Enhance Your Ad Campaigns with Powerful Extensions
2. What Are Ad Extensions?
● Ad extensions expand your text ads, providing additional information to
users.
● They make ads more engaging and increase visibility.
3. Why Use Ad Extensions?
● Improve Ad Rank and Click-Through Rate (CTR).
● Enhance user experience with more relevant information.
● Boost overall ad performance.
4. 1. Sitelink Extensions
● Definition: Display additional clickable links directing users to specific
pages on your website.
● It Increase the chances of users finding what they need.
● Example: "Shop Now," "Free Trial," "Contact Us."
●
5. 2. Callout Extensions
Definition: Highlight key benefits or features in concise, non-clickable text.
Highlight key benefits or features.
Provide additional information in short phrases.
Example: An electronics retailer might use callouts like "Free Shipping,"
"Extended Warranty."
24/7 Customer Support,
6. 3: Call Extensions
Definition: Add a phone number to your ad.
Users can directly call your business from the ad.
Example: "Call Now" button.
7. 4. Price Extensions
Definition: Showcase your product or service offerings along with their
respective prices.
Provide transparency to potential customers.
Example: An online clothing store might list "Summer Dresses - Rs 450," "Men's
T-Shirts - Rs 250."
8. 5. Promotion Extensions
Definition: Highlight special offers, discounts, or time-sensitive promotions.
Increase click-through rates with compelling deals.
Example: An online store could feature a promotion extension saying "Limited
Time: 20% Off All Items."
9. 6 : Location Extensions
Definition: Display your business address, encouraging local engagement and
foot traffic.
Example: A coffee shop might show its address and a map with the tagline "Visit
Our Downtown Location."
Example: Map with a pin indicating the business location.
10. 7 : Structured Snippet Extensions
Definition: Showcase specific aspects or categories related to your products or
services.
Example: A travel agency could highlight "Destinations," "Travel Packages,"
"Adventure Tours.""
11. 8: lead form Extensions
Lead Form Extensions offer a seamless way for users to express interest without
leaving the ad.
Users engage with a form directly within the ad.
Pre-filled with their Google account information for a frictionless experience.