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Brought	
  to	
  you	
  by: Powered	
  by:
The	
  Toy	
  Industry’s	
  
Only	
  B2B	
  Digital	
  
Social	
  Marketplace
Business	
  Never	
  Stops
Retailers	
  are	
  sourcing	
  new	
  products	
  year-­‐round!	
  Open	
  new	
  
accounts	
  anytime,	
  anywhere	
  without	
  time	
  or	
  travel	
  restraints!	
  	
  
Enable your	
  team	
  to	
  connect	
  with	
  over	
  20,000	
  toy	
  buyers	
  
representing	
  over	
  50	
  retail	
  channels	
  and	
  accounting	
  for	
  90%	
  of	
  the	
  
$26B	
  annual	
  toy	
  market
Page 2
Connect	
  With	
  Highly	
  Qualified	
  Toy	
  
Buyers	
  Between	
  Shows
Access	
  the	
  largest	
  qualified	
  buying	
  network	
  vetted	
  by	
  the	
  
Toy	
  Industry	
  Association.	
  Communicate	
  year	
  round	
  with	
  
nearly	
  11,000	
  qualified	
  buyers	
  who	
  regularly	
  attend	
  Toy	
  
Fair	
  and	
  another	
  9,000	
  from	
  over	
  100	
  countries
Get	
  New	
  Orders
Buyers	
  have	
  all	
  the	
  familiar	
  tools	
  to	
  shop	
  our	
  platform	
  just	
  like	
  any	
  
other	
  e-­‐commerce	
  platform!	
  	
  They can	
  navigate	
  to	
  your	
  company	
  
to	
  request	
  more	
  information,	
  create	
  shopping	
  carts and	
  orders
giving	
  you	
  opportunities	
  to	
  extend	
  your	
  sales	
  reach	
  24/7/365.
Discover	
  New	
  Leads
Find	
  buyers	
  who	
  match	
  your	
  specific	
  account	
  criteria.	
  View	
  
and	
  navigate	
  between	
  data-­‐rich	
  company	
  and	
  individual	
  
buyer	
  profiles	
  to	
  identify	
  your	
  most	
  qualified	
  leads.	
  
Upload
Quickly	
  and	
  easily	
  
upload	
  10	
  to	
  10,000	
  
products	
  to	
  your	
  
digital	
  showroom
Networks
Invite	
  new	
  
customers	
  and	
  
manage	
  existing	
  
ones
Access
Manage	
  who	
  can	
  visit	
  
your	
  showroom	
  and	
  
what	
  product	
  and	
  
pricing	
  they	
  can	
  see.
Analytics
See	
  who	
  and	
  how	
  
many	
  buyers	
  have	
  
viewed	
  your	
  profile	
  
and	
  showroom
$
Orders
Receive	
  orders	
  from	
  
buyers.	
  	
  Respond	
  
and	
  manage	
  all	
  in	
  
one	
  place
Your	
  Digital	
  Showroom
an	
  end-­‐to-­‐end	
  solution
Leverage	
  our	
  lead	
  generation	
  and	
  
order	
  writing	
  platform	
  instead	
  of	
  
spending	
  thousands	
  building	
  your	
  
own	
  and	
  even	
  more	
  driving	
  
buyers!
Join	
  Our	
  Social	
  Marketplace
the	
  toy	
  industry’s	
  only	
  newsfeed
Post
Share	
  products,	
  
promotions,	
  video	
  
and	
  company	
  news	
  
and	
  information
Network
Develop	
  and	
  extend	
  
your	
  relationships	
  
with	
  other	
  toy	
  
industry	
  professionals
Engage
Meet	
  and	
  connect	
  
with	
  new	
  buyers,	
  
create	
  a	
  private	
  
community	
  for	
  just	
  
your	
  connections
Comment
Participate	
  in	
  a	
  
dynamic	
  toy	
  
industry	
  only	
  
community
Influence
Reach	
  buyers	
  with	
  
timely	
  information	
  
during	
  their	
  inventory	
  
purchasing	
  decisions
Share	
  promotions,	
  company	
  news,	
  
information	
  and	
  new	
  product	
  launches	
  
to	
  a	
  highly	
  engaged	
  audience	
  of	
  toy	
  buyers.	
  	
  
Extend	
  the	
  reach	
  of	
  your	
  sales	
  efforts,	
  
publicly	
  and	
  privately	
  message	
  to	
  buyers,	
  
existing	
  accounts	
  and	
  co-­‐workers.
Why is	
  ShopToys365	
  Right	
  for	
  Your	
  Company?
the buyers process has changed
There	
  is	
  a	
  gap in	
  the	
  sales	
  process between	
  B2B	
  buyers and	
  sellers.	
  While	
  the	
  way	
  the	
  B2B	
  buyer	
  discovers	
  new	
  
products	
  and	
  suppliers	
  has	
  changed	
  significantly	
  in	
  the	
  past	
  4	
  years,	
  B2B	
  suppliers have	
  not	
  responded	
  to	
  this	
  shift.
59%
Prefer	
  not	
  to	
  interact	
  
with	
  sales	
  people
74%
Say	
  buying	
  from	
  a	
  
website	
  is	
  more	
  
convenient
93%
Prefer	
  to	
  buy	
  
online
90%
Of	
  decision	
  makers	
  
say	
  they	
  never	
  
respond	
  to	
  cold	
  calls
75%
Of	
  B2B	
  buyers	
  use	
  
Social	
  Media	
  to	
  be	
  
more	
  informed	
  about	
  
vendors
*Forrester	
  2015
Meeting	
  the Needs	
  of	
  the	
  Modern	
  Retail	
  Buyer
74%
ONLINE	
  /	
  MOBILE
of	
  B2B	
  buyers	
  conduct	
  
more	
  than	
  half	
  of	
  
their	
  research	
  online	
  
before	
  talking	
  to	
  a	
  
salesperson.
5.4
COLLABORATION
people	
  are	
  now	
  
involved	
  in	
  the	
  
average	
  B2B	
  buying	
  
decision.
75%
SOCIAL	
  MEDIA
of	
  B2B	
  buyers	
  now	
  
use	
  social	
  media	
  to	
  
research	
  vendors.
90%
CONNECTIONS
of	
  buyers	
  say	
  they	
  
never	
  respond	
  to	
  
cold	
  outreach.
74%
CONTENT
of	
  buyers	
  choose	
  
the	
  sales	
  rep	
  that	
  
was	
  the	
  first	
  to	
  add	
  
value	
  &	
  insight.
ONLINE	
  DISCOVERY	
  &	
  
ENGAGEMENT
COLLABORATIVE	
  
GROUP	
  BUYING
SOCIAL	
  MEDIA	
  
ENABLED	
  COMMERCE
TRUSTED	
  BUSINESS	
  
NETWORK
ENGAGING	
  &	
  
RELEVANT	
  CONTENT
What	
  is	
  Social	
  Selling?
Social	
  selling	
  is	
  the	
  process	
  of	
  developing	
  relationships	
  as	
  part	
  of	
  the	
  sales	
  process.	
  
Today	
  this	
  often	
  begins	
  via	
  social	
  networks	
  such	
  as	
  LinkedIn,	
  Twitter,	
  Facebook,	
  and	
  
Pinterest,	
  then	
  progresses	
  through	
  online	
  research	
  to	
  face-­‐to-­‐face activities.
Social	
  Media
Online	
  Research
Vendor	
  Websites
Trade Shows
Peer	
  Recommendations
Sales	
  Reps
Purchase	
  Decision
$
ShopToys365	
  brings	
  all	
  these	
  activities	
  together	
  on	
  a	
  single	
  platform
Why	
  ShopToys365?
Empower	
  Your	
  
Sales	
  Team
Transactions	
  are	
  the	
  
results	
  of	
  connections	
  &	
  
trusted	
  relationships	
  
built	
  over	
  time.
DISCOVERY,	
  
ENGAGEMENT,	
  SALES
Toy	
  Industry	
  
Social	
  Network
Social	
  networks	
  are	
  
a	
  key	
  enabler	
  
of	
  valuable	
  connections.	
  
The	
  one	
  who	
  owns	
  the	
  
last	
  mile	
  to	
  CONNECTED	
  
CUSTOMERS	
  wins!	
  
Linking	
  Physical	
  
and	
  Digital
The	
  way	
  we	
  have	
  
done	
  business	
  in	
  the	
  
past	
  will	
  not	
  be	
  THE	
  
WAY	
  WE	
  DO	
  
BUSINES	
  in	
  the	
  
future:	
  PHYSICAL	
  &	
  
DIGITAL!
Stay	
  Competitive
It	
  is	
  not	
  WHEN	
  or	
  IF	
  
your	
  competition	
  will	
  
be	
  part	
  of	
  a	
  B2B	
  
social	
  marketplace	
  
but	
  rather	
  HOW	
  
FAST.	
  Will	
  you	
  be	
  the	
  
leader	
  or	
  you	
  leave	
  
this	
  to	
  someone	
  
else?	
  
Apparel	
  Stores
Arts	
  &	
  Crafts	
  Shop
Bookstores
Candy/Confections	
  Retailers
Card/Stationery	
  Stores
Christmas	
  Stores
Closeouts
Computer	
  Software	
  Retailers
Convenience	
  Store/Gas/Truck	
  Stop
20,000+	
  Individual	
  Toy	
  Buyer	
  Members
from	
  13,000	
  Retail	
  Outlets	
  In	
  50	
  Sales	
  Channels	
  
Costumes/Theatrical	
  Suppliers
Department	
  Stores
Discount	
  Chains,	
  General
Doll/Collectible	
  Retailers
Drug	
  Stores
Electronics	
  Retailers
Family	
  Entertainment/Play	
  Centers
Florist/Garden	
  Centers	
  Gift	
  Stores
Gourmet	
  Retailers
Hardware	
  Retailers
Health	
  and	
  Beauty	
  Care Stores
Holiday/Seasonal	
  Merchandisers
Home	
  Decorating/Furnishings	
  
Suppliers	
  
Hotel/Resort/Travel	
  
Importers/Exporters
Infant/Baby	
  Supply	
  Store
Jewelry	
  Stores
Mail	
  Order/Catalog
Military	
  Exchanges
Model/Hobby	
  Stores
Museum	
  Stores
Online	
  Retailers
Outdoor	
  Retailers
Parent/Teacher	
  Store
Parks	
  -­‐ Amusement/Theme
Party/Event	
  Planners
Party	
  Goods	
  Stores
Premiums/Corporate
Restaurant/Hospitality	
  Firms
School/School	
  Districts
Sporting	
  Goods	
  Stores
Supermarket/Grocery	
  Stores
Toy/Hobby/Game
TV	
  Shopping	
  Channels
Variety	
  Stores
Warehouse
Club/Hypermarkets/Mass
Wholesale	
  Distributors	
  
4,679	
  	
  30-­‐day	
  Active	
  Users
156	
  	
  	
  Avg.	
  Active	
  Daily	
  Users
5,318	
  	
  Seller	
  Profile	
  Views	
  /	
  Showroom	
  Visits
3.8	
  	
  Showroom	
  Visits	
  per	
  Session
Feb	
  6	
  – March	
  6,	
  2017
Join	
  us	
  on	
  the	
  toy	
  industry’s	
  only	
  B2B	
  social	
  marketplace!
To	
  get	
  started	
  contact	
  us	
  at	
  success@shoptoys365.com

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ShopToys365

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  • 6. Join  Our  Social  Marketplace the  toy  industry’s  only  newsfeed Post Share  products,   promotions,  video   and  company  news   and  information Network Develop  and  extend   your  relationships   with  other  toy   industry  professionals Engage Meet  and  connect   with  new  buyers,   create  a  private   community  for  just   your  connections Comment Participate  in  a   dynamic  toy   industry  only   community Influence Reach  buyers  with   timely  information   during  their  inventory   purchasing  decisions Share  promotions,  company  news,   information  and  new  product  launches   to  a  highly  engaged  audience  of  toy  buyers.     Extend  the  reach  of  your  sales  efforts,   publicly  and  privately  message  to  buyers,   existing  accounts  and  co-­‐workers.
  • 7. Why is  ShopToys365  Right  for  Your  Company? the buyers process has changed There  is  a  gap in  the  sales  process between  B2B  buyers and  sellers.  While  the  way  the  B2B  buyer  discovers  new   products  and  suppliers  has  changed  significantly  in  the  past  4  years,  B2B  suppliers have  not  responded  to  this  shift. 59% Prefer  not  to  interact   with  sales  people 74% Say  buying  from  a   website  is  more   convenient 93% Prefer  to  buy   online 90% Of  decision  makers   say  they  never   respond  to  cold  calls 75% Of  B2B  buyers  use   Social  Media  to  be   more  informed  about   vendors *Forrester  2015
  • 8. Meeting  the Needs  of  the  Modern  Retail  Buyer 74% ONLINE  /  MOBILE of  B2B  buyers  conduct   more  than  half  of   their  research  online   before  talking  to  a   salesperson. 5.4 COLLABORATION people  are  now   involved  in  the   average  B2B  buying   decision. 75% SOCIAL  MEDIA of  B2B  buyers  now   use  social  media  to   research  vendors. 90% CONNECTIONS of  buyers  say  they   never  respond  to   cold  outreach. 74% CONTENT of  buyers  choose   the  sales  rep  that   was  the  first  to  add   value  &  insight. ONLINE  DISCOVERY  &   ENGAGEMENT COLLABORATIVE   GROUP  BUYING SOCIAL  MEDIA   ENABLED  COMMERCE TRUSTED  BUSINESS   NETWORK ENGAGING  &   RELEVANT  CONTENT
  • 9. What  is  Social  Selling? Social  selling  is  the  process  of  developing  relationships  as  part  of  the  sales  process.   Today  this  often  begins  via  social  networks  such  as  LinkedIn,  Twitter,  Facebook,  and   Pinterest,  then  progresses  through  online  research  to  face-­‐to-­‐face activities. Social  Media Online  Research Vendor  Websites Trade Shows Peer  Recommendations Sales  Reps Purchase  Decision $ ShopToys365  brings  all  these  activities  together  on  a  single  platform
  • 10. Why  ShopToys365? Empower  Your   Sales  Team Transactions  are  the   results  of  connections  &   trusted  relationships   built  over  time. DISCOVERY,   ENGAGEMENT,  SALES Toy  Industry   Social  Network Social  networks  are   a  key  enabler   of  valuable  connections.   The  one  who  owns  the   last  mile  to  CONNECTED   CUSTOMERS  wins!   Linking  Physical   and  Digital The  way  we  have   done  business  in  the   past  will  not  be  THE   WAY  WE  DO   BUSINES  in  the   future:  PHYSICAL  &   DIGITAL! Stay  Competitive It  is  not  WHEN  or  IF   your  competition  will   be  part  of  a  B2B   social  marketplace   but  rather  HOW   FAST.  Will  you  be  the   leader  or  you  leave   this  to  someone   else?  
  • 11. Apparel  Stores Arts  &  Crafts  Shop Bookstores Candy/Confections  Retailers Card/Stationery  Stores Christmas  Stores Closeouts Computer  Software  Retailers Convenience  Store/Gas/Truck  Stop 20,000+  Individual  Toy  Buyer  Members from  13,000  Retail  Outlets  In  50  Sales  Channels   Costumes/Theatrical  Suppliers Department  Stores Discount  Chains,  General Doll/Collectible  Retailers Drug  Stores Electronics  Retailers Family  Entertainment/Play  Centers Florist/Garden  Centers  Gift  Stores Gourmet  Retailers Hardware  Retailers Health  and  Beauty  Care Stores Holiday/Seasonal  Merchandisers Home  Decorating/Furnishings   Suppliers   Hotel/Resort/Travel   Importers/Exporters Infant/Baby  Supply  Store Jewelry  Stores Mail  Order/Catalog Military  Exchanges Model/Hobby  Stores Museum  Stores Online  Retailers Outdoor  Retailers Parent/Teacher  Store Parks  -­‐ Amusement/Theme Party/Event  Planners Party  Goods  Stores Premiums/Corporate Restaurant/Hospitality  Firms School/School  Districts Sporting  Goods  Stores Supermarket/Grocery  Stores Toy/Hobby/Game TV  Shopping  Channels Variety  Stores Warehouse Club/Hypermarkets/Mass Wholesale  Distributors   4,679    30-­‐day  Active  Users 156      Avg.  Active  Daily  Users 5,318    Seller  Profile  Views  /  Showroom  Visits 3.8    Showroom  Visits  per  Session Feb  6  – March  6,  2017
  • 12. Join  us  on  the  toy  industry’s  only  B2B  social  marketplace! To  get  started  contact  us  at  success@shoptoys365.com