This document is a survey about music magazine preferences. It asks respondents about their age, gender, employment status, income, preferred music genres, how they get their music, preferred brands of music magazines, how much they would pay for a magazine, favorite magazine features, what would attract them to a magazine, and preferred magazine giveaways. The survey collects both multiple choice and free response answers through questions about demographics, music interests, magazine interests, and potential purchases.
1. Music Magazine Research
Age Group?
16-25 26-35 36-45 46+
Gender?
Male Female
Employment status?
Full Time Part Time Unemployed
Weekly income?
£0-£50 £50-£100 £100-£150 £150+
Preferred genre? (Can tick more than one)
Mainstream Rap/Hip-Hop Dubstep Rock
Other (Please List)
____________________________________________________
How do you get your music?
Illegal Download Legal Download CD Vinyl
2. Preferred brand of music magazine?
KERRANG NME Q VIBE ROLLING STONE
Other (Please List)
_______________________________________________________
What you would be willing to pay for a music magazine?
Up to £2 £2-£4 £4-£6 £6+
Favourite feature in a music magazine?
Interviews News Story’s Competitions Countdown Lists
Other (Please List)
________________________________________________________
What would be most likely to attract you to a magazine?
The Acts Featured Freebies Attractive People Cover Design
What would be your preferred type of giveaway in a magazine?
T-shirt CD Posters Download Codes
Other (Please List)
________________________________________________________