2. Network is gaining renewed momentum as new MLM companies are
starting to mushroom in the industry. After recession, many networks
have withstood the tests of global financial crisis. These networks have
in fact been in the market for decades. Established ones, such as Avon
and Amway, have continued to pursue business gaining recruits and
distributors around the globe as if they have not been unduly affected by
the economic down trends. As the economies of giant nations are
recovering in the year 2013, new MLM companies are also starting to
gain strength along with tested networks.
3. Health and Beauty Products Never Run
Out of Consumers
New MLM companies as well as established ones are popular for
distributing beauty products, health and wellness products and
household items. Their products are very popular because everyone
knows the importance of looking and feeling good. Many individuals
are also seeking for ways to stay healthy and fit not only to look good
but to avoid losing productivity due to illness and diseases. Health and
wellness videos and educational materials and nutritional supplements
are increasing in demand alongside beauty regimens and anti-aging
creams.
4. New MLM companies are also following suit after the huge success of
multi-level companies that sell cosmetics and beauty products such as
Avon, Mary Kay and Amway. New companies are finding the beauty
industry very lucrative because the demand for the products is always
there. There is also a growing trend of males using beauty products
along with women. Teens are also becoming very meticulous in there
looks.
New MLM companies are also gaining many recruits, distributors and
consumers that ensure a solid business structure because the
products are really affordable compared to equipment and clothing.
Advertising and demonstration of the use of the products are also very
viral making the products easy to market.
5. Food and Household Products Are MustHaves
Food and household products are also increasingly
gaining popularity among new MLM companies. The
products are must-haves in many homes and kitchens
because of their practical use. A solid base of
consumers accounts to women who run households
such as mothers.
6. Studies further show that around 87% of distributors are women. An
increased number of women are also able to buy their items. In America
alone, 50% of mothers have purchasing power. Mothers and women can
seek income even when they only work part-time. Food and household
products are always close to many women's hearts. These products
help make household chores easier. Women are more empowered if
they have these products as allies in their household because they are
afforded extra time for other endeavours.
It is not true that MLM is running out of relevance in the market. The
popularity of established MLM companies that operate in many
territories around the globe is a testament of the need for network
marketing. They compete with other companies that do not operate
using the MLM business model. The rise of new MLM companies that
abound the market in 2012 and 2013 also goes to show that MLM is as
relevant as before. And even more relevant.
