Winson Press Pte Ltd was first established in 1965 and has since transformed into a Gold Award winning printing company in Singapore producing highest quality products including paper boxes, labels, flexible packaging, blister foil, brochures, catalogues, point of sales materials, etc. The company has won more than 33 packaging and print excellence awards organized in Asia, Europe and America. Embracing “Continuous Improvement” as one of the core values, the company believes strongly in constantly raising the bar for all aspects of the company including customers’ experience and operations. Currently, Winson Press is introducing innovative solutions for their customers to reduce the time for approving marketing materials and launching new product packaging. In order to provide growth opportunities for his team members, In 2013, Winson Press sped up her transformation through launching online photo merchandise and 1 to 1 Cross Media Personalized Marketing business. During Print Summit 2014 in Mumbai, Tan Jit Khoon, CEO of Winson Press shared the hard lessons he learnt while growing the business as well as the obstacles he encountered in the midst of transforming a traditional printing company beyond ink on paper.

1. Hard Lessons Learnt
during our Transformation

2. Agenda
Our Company Profile
Our journey
Current challenges
5 Hard lessons learnt
Sharing our current practices
Questions?

3. Our Profile
Established in 1965
102 Committed People

4. Our Journey
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

5. Current Challenges
PrintReplacement
Overseas
Competition
Industry Output
Challenging
Economy
Strong S$
-30%
Steep Cost
Increase

6. Lost US$
4,264,000,000
Lost US$
Lost US$
9,600,000,000
6,400,000,000
Cut 10,000 staff
Focus on Digital Imaging,
Mobile Devices and Video
Games. Move away from TV!

7. Global Mobile OS Market
Source: 2005 data per Gartner, 2012E data per IDC

8. Windows OS: 96% in 2005
Drop from
96% -35% in 7 Years!
Source: Asymco.com (as of 2011), Public Filings, Morgan Stanley Research, Gartner for 2012E data

9. Other Affected Industries
• Newspaper
• Book shops
• Precision
Engineering
• Post Office
• Computer
Servers
• Laptops, ….

10. Lesson 1:
Technology is NOT a Magic Pill

11. Lesson 1:
Technology is NOT a Magic Pill
Learnt to formulate our Strategy
First

12. Lesson 2:
Strategy is SEXY…
Execution is KING!
1% Vision
99% Alignment

13. Lesson 3:
Bottleneck is usually at the TOP
Change begins with ME!

14. Lesson 4:
People is the KEY
企业
Enterprise
-人 = 止
People
Stop
Enterprise will cease
without People

15. Lesson 4:
People is the KEY
People are resistant to change!

16. Lesson 4:
People is the KEY
Training is only the beginning!

17. Lesson 5:
Change takes
much L o n g e r & Cost a lot more…
There is no Finish Line!

18. My all time Favourite!
Highlighted a lot of mistakes that we made…

19. Our Philosophy
Our People
Our
Partners
Our
Customers
Win-Win
Our Shareholders
Our
Society
Our
Environment

20. Practice 1:
Invest in Building Positive Culture
Vision
BHAG
1 to 1 X Media
Marketing
Photo-book
Commercial
Printing
Packaging
Printing
?
Positive Culture
Great Game
of Business
Values & Purpose
Mastering
Rockefeller
Habits
Lean
Manufacturing

21. Practice 1:
Invest in Building Positive Culture
Great Game of Business
2. Keep Score &
Follow the Action
1. Know & Teach
the Rules
CN
3. Provide a Stake in
the Outcome

22. Practice 1:
Invest in Building Positive Culture
Mastering Rockefeller Habits
Cash
People
Execution
Strategy

23. Practice 1:
Invest in Building Positive Culture
Lean Manufacturing

24. Practice 2:
Invest in People

25. Practice 2:
Invest in People
Educate
Know & Teach the Rules

26. Practice 2:
Invest in People
Coaching

27. Practice 2:
Invest in People

28. Practice 3:
1% Vision 99% Alignment…
All our KPIs
must be aligned

29. Practice 3:
1% Vision 99% Alignment…
Critical
Starting Point
Critical Number
The
journey is
more
Important
…

30. Practice 3:
1% Vision
99% Alignment…
Sit
Sit
The Power of
Repetition
Sit
Sit
Sit
Sit
Sit
Sit
Good Dog

31. Practice 4:
Keep Score & Follow the Action

32. Practice 4:
Keep Score & Follow the Action
Make it Fun
=

33. Practice 5
Daily & Weekly Huddles

34. Practice 5:
Daily & Weekly Huddles
Our people keep their own scores

35. Quote by George Bernard Shaw
“If you have an apple and
I have an apple and we
exchange these apples
then you and I will still
each have one apple…
Nobel Prize & Oscar Winner
Co-founder , London School
of Economics
But if you have an idea
and I have an idea and we
exchange these ideas,
then each of us will have
two ideas.”

36. Hope that my sharing has been helpful
Comments?
jit@winson.com