Introduction to Entrepreneurship Workshop
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Slides from Stage 1 Lesson 1 of the Lean Venture Series, brought to you by Burlington County Library System and Rowan College of Burlington County.
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Introduction to Entrepreneurship Workshop
- 1. Lean Venture Series 2/9/16 1 Stage 1, Lesson 1: Introduction to Entrepreneurship
- 2. workshop agenda 01 introduction 02 learning objectives 03 what is entrepreneurship and who can be an entrepreneur? 04 The business model canvas 05 summary and next steps Lean Venture Series 2/9/16 2
- 3. 01 introductions Lean Venture Series 2/9/16 3
- 4. 02 learning objectives Lean Venture Series 2/9/16 4
- 5. learning objectives for this lesson 01 define what startup school is and how you can use it to help with different kinds of projects 02 identify how to use an entrepreneurship road map 03 explain why the entrepreneurship road map is beneficial Lean Venture Series 2/9/16 5
- 6. learning objectives for series as a whole 01 adopt and practice an entrepreneurial mindset LEARN AND GROW YOUR SKILLS Lean Venture Series 2/9/16 6
- 7. learning objectives for series as a whole 02 recognize, apply, and synthesize entrepreneurship terminology and the various components of the entrepreneurial process and mindset APPLY WHAT YOU LEARN IN PRACTICAL WAYS Lean Venture Series 2/9/16 7
- 8. learning objectives for series as a whole 03 learn to access and leverage community resources to support startup creation / business growth SAVE TIME & MONEY BY TAPPING AVAILABLE HELP INSTEAD OF SPINNING YOUR WHEELS JOIN A COMMUNITY OF PRACTICE Lean Venture Series 2/9/16 8
- 9. learning objectives for series as a whole 04 create a successful startup of any form using knowledge and resources gained in this series AND / OR IDENTIFY AND LEVERAGE OPPORTUNITIES FOR GROWTH & INNOVATION Lean Venture Series 2/9/16 9
- 10. learning objectives for series as a whole 05 generate solutions to real-life problems by synthesizing new and existing information and resources using the entrepreneurial process and mindset. APPLY WHAT YOU LEARN TO SOLVE PROBLEMS THAT ARE CRITICAL TO YOU IN REALIZING YOUR PASSION! Lean Venture Series 2/9/16 10
- 11. CLARIFICATION: The Burlington County Library System and Rowan College at Burlington County’s Workforce Development Institute are using the Arizona State University “Startup School” (ASU SuS) as a basis for this Lean Venture Series (LVS). Lean Venture Series 2/9/16 11 “startup school”
- 12. 03 what is entrepreneurship and who can be an entrepreneur? Lean Venture Series 2/9/16 12
- 13. brainstorm activity 01 Who do you think of as successful entrepreneurs? 02 What attitudes and behaviors do you think are important for an entrepreneur? https://www.ted.com/talks/maya_penn_meet_a_young_entrepreneur_cartoonist_designer_activist?language=en Lean Venture Series 2/9/16 13
- 14. 01 confidence 02 delegator 03 determination 04 disruptor 05 independent 06 knowledge 07 profitability 08 relationship 09 risk 10 selling entrepreneurial mindset: top 10 traits of an entrepreneur Lean Venture Series 2/9/16 14
- 15. can entrepreneurship be taught?? Lean Venture Series 2/9/16 15 Startup success can be engineered by following the process, which means it can be learned, which means it can be taught.” - Eric Ries
- 16. Lean Venture Series 2/9/16 16 Break time!!
- 17. what is LEAN STARTUP??? Lean Venture Series 2/9/16 17 • start-up: a temporary organization designed to search for a repeatable and scalable business
- 18. 3 Key Principles: LEAN STARTUP Lean Venture Series 2/9/16 18 • You are starting with a series of hypotheses that must be validated. • Get out of the building (Customer Development) • Talk to customers • Minimum Viable Product • Build – Measure – Learn loop Emphasis on speed & nimbleness • “Agile development” – develop offerings iteratively – iterate/pivot the model https://hbr.org/2013/05/why-the-lean-start-up-changes-everything
- 19. 04 the business model canvas Lean Venture Series 2/9/16 19
- 20. The Business Model Canvas in 2 minutes: • Roadmap for building a business model • Sketching out your hypotheses Video Link Lean Venture Series 2/9/16 20
- 21. The Business Model Canvas: Lean Venture Series 2/9/16 21
- 22. Netflix: Lean Venture Series 2/9/16 22
- 23. Tom’s Shoes: Lean Venture Series 2/9/16 23
- 24. 05 summary and next steps Lean Venture Series 2/9/16 24
- 25. review material 01 what is Startup School and how can you use it to help with different kinds of projects? 02 what is entrepreneurship and who is/can be an entrepreneur? 03 how do we use the Business Model Canvas? Lean Venture Series 2/9/16 25
- 26. assignments -- handout 01 sketch out a Business Model Canvas 02 see handout for other work Lean Venture Series 2/9/16 26
- 27. tips for business model canvas • sketch out in one sitting • ok to leave sections blank • be concise • think in the present • be customer-centric • next lesson – prioritizing customer problems • draw pictures Lean Venture Series 2/9/16 27
- 29. Lean Venture Series 2/9/16 29
Editor's Notes
- First, rather than engaging in months of planning and research, entrepreneurs accept that all they have on day one is a series of untested hypotheses—basically, good guesses. So instead of writing an intricate business plan, founders summarize their hypotheses in a framework called a business model canvas