This is a my design progression for a poster focusing on encouraging people to communicate more on the computer and to learn more through the posted website
2. Goal, Audience, Message
• Goal: Improve computer communication skills
in those who feel computer illiterate.
• Audience: The “older” generation (40+).
• Message: Computers can help families
connect more. Learn more at [posted website]
3. 1st Try
• Wanted a “Bulletin Board” feel
• Wanted to provide a “connect across the
world” feel
• And thus this (terrible) design was created:
4.
5. Getting Somewhere
In my next iteration I focused on:
• “personalizing” through emotion
• Alignment
• Adding color
• Getting my message worked out
6.
7. Making it more interesting
• I then added a background, color (Analogous),
and lots of contrast.
• This next design I played with a lot of things
that I later found were kind of breaking the
rules (angled text), but I felt it kinda worked
here.
8.
9. Type Focus
• My focus in my next piece was on getting my
types to work in harmony with each other
(rather than clashing).
• For my text I used a very bold Sans Serif
(Impact) and an italicized oldstyle
(Garmamond italic)
• I also wanted to try a vertical text (which I felt
worked somewhat better than the angled
text).
10.
11. Final Design
• For my final design I:
• Went to a complimentary color scheme
(Yellow and Purple)
• Changed my Triangle set of pictures to verticle
• And made everything look a little more
organized.