SPYCOMPS: Sophisticated Business Intelligence

2. What is SPYCOMPS?
The majority of organizations today currently build their
business intelligence from a variety of sources that are
traditionally unstructured and often unreliable.
In this all too common business scenario, who is
keeping the pulse on your market place?
SPYCOMPS is your eyes and ears on the market. We
provide the in-depth visibility, data and intelligence
you need to make faster, better informed marketing
and intelligence decisions. If you want to be
competitive, you must know what competitive is.

3. Pricing Intelligence
+
Competitive Landscape Analysis
+
Market Research & Trends
ACTIONABLE IDEAS & INSIGHTS

4. Pricing Intelligence
Pricing Intelligence solutions for the brick and mortar retail
industry. SPYCOMPS monitors competitors’ prices so you can
benefit from visibility into the market and full awareness of the
competitive pricing landscape on the store shelf.
• Competitive pricing and product assortment
• Brick-and-Mortar retail pricing intelligence
• In-store visibility, data and intelligence
• Crowdsourced data collection
• Historical price trends
• Benchmark category competitiveness

5. Competitive Landscape Analysis
Let SPYCOMPS keep track of the competitive landscape
in your marketplace so you can focus on strategy and
marketing. Make faster, better business decisions by
developing an in-depth understanding of the market.
• Competitive landscape
• Actionable competitor and market insights
• Meaningful access to market trends and innovations
• Combine market data with qualitative insights
• Monitor changes in your marketplace

6. Market Research & Trends
SPYCOMPS scans the retail marketplace for the most relevant
new product introductions, ideas and concepts. Kick-start your
innovation efforts by turning trends and insights into strategic
assets. Identify and act on gaps, opportunities and threats.
• Consumer surveys and research
• Custom studies
• Industry reports
• Carefully curated ideas and insights
• Innovation advice that is practical and actionable

7. Working With SPYCOMPS
In-Depth
Market Assessment
Monthly
Analysis Reports
Weekly
Intelligence Reports
Intelligence Plus
Reports
In-depth assessment
of your market place.
• Pricing intelligence
• Competitor analysis
• Market landscape
• Trends & insights
Monthly intelligence
reports after
completing initial
In-Depth Market
Assessment
• Pricing updates,
insights and
historical trends
• Competitor trends
and insights
• Market
observations, trends
and insights
Weekly intelligence
and insights
newsletter
• Market
observations, trends
and insights
• New market
opportunities and
ideas
Monthly Analysis
Reports and Weekly
Intelligence Reports

8. Testimonials
“Jason brings a high level of marketing knowledge to
support our business and was an originator of
marketing landscapes for the retail buyers and
marketplace. Our accounts utilize our marketing
information because of the design, content and
usefulness.”
Reed, Williams Bay Outdoor Products
“Jason has a passion for innovation and the
development of creative solutions for complex
problems. He is unique in that he has a strong
technical aptitude as well as the ability to create
and cast a vision.”
Jerry, Collidea
“Jason is particularly gifted in the digital/social
media arena in terms of finding research and other
information relevant to our audience as a way to
forward our mission.”
John, The H(app)athon Project
"Using SPYCOMPS is like having eyes on the back of
our heads. They have introduced us to many new
ideas, product features and market applications that
we had not thought of yet. SPYCOMPS’ introductions
and awareness of opportunities have helped
Brackets for Good achieve industry recognition that
has been instrumental to the growth of our
organization."
Matt, Brackets for Good
“SPYCOMPS is uniquely skilled at digging up new
market ideas and insights from a variety of unlikely
sources. Their continuous flow of information and
resources is a valuable addition to my role in
identifying and developing disruptive business and
new product concepts.”
Tom, Delta Faucet

9. Jason Williams
Marketer. Innovator. Connector.
Before starting SPYCOMPS, Jason spent more than a decade as the US Marketing Director for one of the world’s
largest manufacturers of resin-based household and garden consumer products. As the “eyes and ears on the US
market,” it was his responsibility to track a wide variety of product categories and consumer segments. He
provided sales and product direction, in-depth competitive landscapes, competitor and market feasibility
analysis, consumer insights and research, online marketing, tradeshow management and brand building. Jason
has worked directly with some of the largest retailers in the world including Walmart, Home Depot, Costco
Wholesale, Amazon.com and many others.
Jason is a contributing writer to Innovation Excellence, the Indianapolis Business Journal and regularly shares his
thoughts at jawbrain.com. Additionally, Jason serves on several boards and committees including those for Butler
University, TEDx Indianapolis, the World Economic Forum’s Global Shapers Community and The H(app)athon
Project. Connect with him on Twitter @jawbrain.
“I started SPYCOMPS because I’ve experienced first-hand the need in the retail
marketplace for one service that can provide Brick and Mortar Pricing Intelligence,
Competitor Landscape Analysis and Market Research and Trends. I’ve spent thousands
of hours visiting retail stores, walking industry events and talking to consumers and
customers to manually collect, track and report relevant intelligence. This information is
typically scattered across company phones, emails, computers and shared drives. It
doesn’t have to be. Let SPYCOMPS keep our finger on the pulse of your marketplace,
freeing you up to focus on strategy and make faster, better business decisions.”

10. Jason Williams
(317) 966-3588
jason@spycomps.com
Thank You!