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Automated Cars! Jamie Bleznick !
Assignment One, Research!
“Wait Six Years to Buy your Next Car”!
http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

Automated Cars! Jamie Bleznick !
Assignment One, Research!
By 2030 people will be able to buy a car that’s fully
automated and won’t even have the option for a driver!
http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

Automated Cars! Jamie Bleznick !
Assignment One, Research!
Vehicle design will change significantly and be made to
adhere to certain speed limits in different areas such as
cities or more rural areas!
http://www.forbes.com/sites/pikeresearch/2013/11/13/how-self-driving-cars-will-change-the-world/!

Automated Cars! Jamie Bleznick !
Assignment One, Research!
Highly automated cars will potentially become dominant
sooner rather than later!
http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

Automated Cars! Jamie Bleznick !
Assignment One, Description of Future Product or
Service!
“Self-Driving Car without the Driver”

Automated Cars! Jamie Bleznick !
Assignment Two, Diagram!
Character/Persona!
ProgRes!
!
Intelligent !Sophisticated!
!
Fast-Paced
Self-Reliant!
!
!
Tone!
!
Scientific !Advanced!
!
Progressive !Direct!
Language!
!
Simple! !Responsive!
!
Inviting! !Effortless!
Purpose!
!
User-Friendly !Convenient!
!
Straight-Forward !Manageable!

Automated Cars! Jamie Bleznick !
Assignment Two, Naming Process!
!
ProgRes (combining progressive, responsive, and effortless)!
Sophistable (combining sophisticated and manageable)!
!
Selected Name:!
ProgRes!
!
Justification:!
Suggests that the cars are advancing in technology!
!

Automated Cars! Jamie Bleznick !
Assignment Three, Logotype Research, Word from
Diagram!
Simple

Automated Cars! Jamie Bleznick !
Assignment Three, Logotype Research!
h#p://www.nike.com/us/en_us/?
cp=usns_kw_AL!1778!3!43361374382!
e!!g!nike%20.com!c
h#p://www.mcdonalds.com/us/en/
home.html
h#ps://www.facebook.com

Automated Cars! Jamie Bleznick !
Assignment Three, Finished Logotype!
PR

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Fa 102 powerpoint thing newest

1. Automated Cars! Jamie Bleznick ! FA 102 a Research and Brand Development!

2. Automated Cars! Jamie Bleznick ! Assignment One, Research! “Wait Six Years to Buy your Next Car”! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

3. Automated Cars! Jamie Bleznick ! Assignment One, Research! By 2030 people will be able to buy a car that’s fully automated and won’t even have the option for a driver! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

4. Automated Cars! Jamie Bleznick ! Assignment One, Research! Vehicle design will change significantly and be made to adhere to certain speed limits in different areas such as cities or more rural areas! http://www.forbes.com/sites/pikeresearch/2013/11/13/how-self-driving-cars-will-change-the-world/!

5. Automated Cars! Jamie Bleznick ! Assignment One, Research! Highly automated cars will potentially become dominant sooner rather than later! http://www.kurzweilai.net/wait-six-years-to-buy-your-next-car!

6. Automated Cars! Jamie Bleznick ! Assignment One, Description of Future Product or Service! “Self-Driving Car without the Driver”

7. Automated Cars! Jamie Bleznick ! Assignment Two, Diagram! Character/Persona! ProgRes! ! Intelligent !Sophisticated! ! Fast-Paced Self-Reliant! ! ! Tone! ! Scientific !Advanced! ! Progressive !Direct! Language! ! Simple! !Responsive! ! Inviting! !Effortless! Purpose! ! User-Friendly !Convenient! ! Straight-Forward !Manageable!

8. Automated Cars! Jamie Bleznick ! Assignment Two, Naming Process! ! ProgRes (combining progressive, responsive, and effortless)! Sophistable (combining sophisticated and manageable)! ! Selected Name:! ProgRes! ! Justification:! Suggests that the cars are advancing in technology! !

9. Automated Cars! Jamie Bleznick ! Assignment Three, Logotype Research, Word from Diagram! Simple

10. Automated Cars! Jamie Bleznick ! Assignment Three, Logotype Research! h#p://www.nike.com/us/en_us/? cp=usns_kw_AL!1778!3!43361374382! e!!g!nike%20.com!c h#p://www.mcdonalds.com/us/en/ home.html h#ps://www.facebook.com

11. Automated Cars! Jamie Bleznick ! Assignment Three, Finished Logotype! PR

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