SlideShare a Scribd company logo
1 of 9
THE DARK KNIGHT
RISES
Warner Bros
Overview
• Directed by Christopher Nolan
• Produced by Emma Thomas, Christopher
Nolan, Charles Roven and Thomas Tull
• Released 20th July 2012
• Budget:$250,000,000 (estimate)
• Gross:$1,084,439,099 (worldwide)
• The Dark Knight Rises is the third film of
the The Dark Knight trilogy. Batman is also
a franchise that is part of DC Comics that
has had previous films, video games and
toys made before the beginning of this
trilogy
Cast
Christian Bale
Is well known globally and has
starred in films such as
American Psycho, The
Prestige and American Hustle
Garry Oldman
Is a household name who has
been part of large franchises
such as Harry Potter as well
as starring in Dracula
Tom Hardy
An English actor who made
his breakthrough after being
in inception which brought
him to mainstream audiences
worldwide
Jason Gordon-Levitt
Has been acting most of his
life and has become an
established actor being
involved in films such as
Inception, Looper and Sin City
Anne Hathaway
Is a global film star who has
been involved in huge films
such as Interstellar, Les
Miserables and The Devil
Wears Prada
Morgan Freeman
is one of the most famous and
globally known actors on
screen at the moment being
films such as The Shawshank
Redemption and Se7en
Technology
• The Dark Knight Rises had a huge budget
so they could afford to use top of range
equipment including
• Sound Mix: SDDS, Datasat and Dolby Digital
• They had an incredible number of cameras that they used to film with
which included IMAX MSM 9802, Panavision Panaflex Gold II and a
Panavision Panaflex System 65 Studio
• Although some of the film has cgi effects they tried as much as possible
not to to make it look as realistic as possible. A new batwing was
introduced which they made and suspended from wires to make it look
like it was flying. One of the main uses of special effects used in the film
was when the football stadium collapses but Christopher Nolan still
wanted to make it look as real as possible so used physical effects as
well as the cgi
• Most of the movie was suppost to take place in winter but they filmed
during the summer they dressed the set with snow and steam and used
lighting effects to make it seem like winter
Location
• Filming started in may 2011 and was set to finish in November
• The first shoot started on May 6th in Jodhpur, India at the
Tehrangarh Fort. Filming then commenced in Pittsburgh, places
filmed inside the city included the Heinz Filed (site of the American
Football scene), which had 11,000 extras in it as the crowd. Filming
also took place at the Carnegie Mellon University.
• When filming along the streets of Pittsburgh letters were sent out to
residents to warn them that roads were going to be closed for filming
as well as 911 operators being informed they would get an increased
number of phone calls about gun shots and explosions in the film
production. Filming in Pittsburgh finished after Three weeks and then
moved on to Los Angles where they filmed for nine weeks.
• The next location was New York where they filmed the trump tower
to be Wayne Enterprises. Other locations included in the film were
London, Glasgow and Wales
• Several accidents occurred during the corse of production one of
them being and tractor trailer crashing into the main entrance at
Wollaton Hall.
Distribution
• The Dark Knight Rises was distributed by Warner Brothers
Production in the U.S and the UK
• On July 6 2012 Warner Bros held a special screening in IMAX
for more than 100 reporters and film critics but there were
technical issues with the audio synching with the video so the
screening was postponed for one day
• The film premiered on July 16th in New York followed by a
European Premiere in Leicester Square, London. The film was
released to the public in New Zealand and Australia on July
19th and then in North America and the UK on the 20th.
• The Dark Knight was released on the 28th November in Hong
Kong and New Zealand to view at home. It was then released
on the 3rd of December in the UK and on the 4th in North
America. It is available on Blu Ray, DVD and digital download.
It was also released with a box set trilogy.
• Like Most films it was available to download illegally
Blu Ray Extras
• The Batmobile- Witness all five Batmobiles together for the first time in history. Dive deep into every aspect of the most awe-inspiring pinnacle of technology as the most awe-inspiring weapon in Birth and evolution of this technological
marvel and cultural icon.
• The Prologue: High-Altitude Hijacking- Production - Ending the Knight- See how Christopher Nolan and his filmmaking team staged the film's high-flying opening sequence
• Return to the Batcave- Production - Witness the reconstruction of the Batcave with time-lapse photography
• Beneath Gotham- Director Christopher Nolan and the production designers discuss the design and build of Bane's lair.
• The Bat Pod - Director Christopher Nolan gives Batman a new mode of transportation in The Dark Knight Rises.
• Batman vs Bane- The filmmakers and actors reveal how they planned and shot the epic fight sequence between Batman and Bane.
• Armory Accepted- See how special effects and a miniature unit were used to simulate the demolition drop of the Tumbler through the ceiling
• Gameday Destruction -The filmmakers describe the production plan that went into executing the jaw-dropping demolition sequence at Gotham Stadium
• Demolishing a City Street- Learn how a series of practical special effects were used to simulate the complete destruction of a city street
• The Pit -The filmmakers explain the design and construction of two giant, vertical sets: the underground prison and the well
• The Chant- Christopher Nolan and Hans Zimmer discuss the creation of the chant that formed the basis of the score's
• The War on Wall Street- Get a glimpse behind the coordination and production of the epic battle for Gotham City
• Race to the Reactor - Watch how the filmmakers orchestrated the film's climactic chase sequence with multiple Tumblers and the Batpod
• The Journey of The Dark Knight- Get insight into story and thematic choices that structured the final chapter of Bruce Wayne's journey as Batman. Supported by interviews with CN, Jonah Nolan, David Goyer
• Gotham's Reckoning- The filmmakers reflect on their reinvention of Bane and all the elements that went into making him Batman's most lethal and his wardrobe.
• A Girls Gotta Eat- The filmmakers discuss the challenge of bringing an iconic character to life, detailing the acting choices, fashion, training and her tactical-ego of Catwoman.
• Shadows & Light in Large Format- Discover the philosophy and methodology of capturing The Dark Knight Rises on the grand canvas of ImaxTM film.
• The End of A Legend- The filmmakers give their final thoughts on working on The Dark Knight Rises and what it was like to be a part of.
• Trailer Archive
Marketing
• Warner Bros used lots of methods to market there film, such
as Television interviews, adverts as well as online teasers.
• The first part of the campaign was the website launch which
had an encrypted audio file. Users decrypted the file which
revealed to be a twitter hashtag #TheFireRises. Warner Bros
removed a pixel from the from the webpage overtime the
hashtag was tweeted and eventually it revealed the first official
image of Bane.
• The first teaser trailer was leaked online and in response to
this Warner Bros released it officially 3 days after. The same
thing also happened with the theatrical trailer, it did receive
12.5 million views within the first 24 hours
• Viral marketing campaigns for the film continued with
magazine advertisements in Wired and Empire which were
shown as wanted documents for Batman
• Even advertising on F1 cars were used during 2012 British
Grand Prix
Exhibition
• The film was released in 84 different countries and 4,404
theatres in the US
• The UK box office was $90,264,170
• The total box office takings were $1,084,439,099
• UK opening weekend box office: $22,439,915
• US opening Weekend box office: $160,887,295

More Related Content

What's hot

Understanding Film Through Context
Understanding Film Through ContextUnderstanding Film Through Context
Understanding Film Through Context
Kin Susansi
 
Conventions of TV dramas
Conventions of TV dramasConventions of TV dramas
Conventions of TV dramas
bethbouchareb
 
Social Media Marketing Plan Proposal for the movie WHIPLASH
Social Media Marketing Plan Proposal for the movie  WHIPLASH Social Media Marketing Plan Proposal for the movie  WHIPLASH
Social Media Marketing Plan Proposal for the movie WHIPLASH
Mariel Espejo
 
Marketing and Promoting a Film - Film Studies
Marketing and Promoting a Film - Film StudiesMarketing and Promoting a Film - Film Studies
Marketing and Promoting a Film - Film Studies
CreativeMediaSarah
 
American cinema
American cinemaAmerican cinema
American cinema
John Folstrom
 
Movie marketing campaigns
Movie marketing campaignsMovie marketing campaigns
Movie marketing campaigns
Pratikshya Mishra
 
The evolution of action film genre
The evolution of action film genreThe evolution of action film genre
The evolution of action film genre
martellekumar
 
Conventions of Film Noir
Conventions of Film NoirConventions of Film Noir
Conventions of Film Noir
kellymorris92
 
South Korean Cinema (Finalized Presentation)
South Korean Cinema (Finalized Presentation)South Korean Cinema (Finalized Presentation)
South Korean Cinema (Finalized Presentation)
Brian McDaniel
 
Warner bros presentation
Warner bros presentationWarner bros presentation
Warner bros presentation
kallumshorthouse
 
Belton (9) War and Cinema
Belton (9) War and CinemaBelton (9) War and Cinema
Belton (9) War and Cinema
ProfMartilli
 
Tim burton auteur theory
Tim burton auteur theoryTim burton auteur theory
Tim burton auteur theory
charliee_grover
 

What's hot (20)

MOVIE MARKETING
MOVIE MARKETINGMOVIE MARKETING
MOVIE MARKETING
 
Dark knight case study
Dark knight case studyDark knight case study
Dark knight case study
 
Understanding Film Through Context
Understanding Film Through ContextUnderstanding Film Through Context
Understanding Film Through Context
 
Jungle book 08 12 18
Jungle book 08 12 18Jungle book 08 12 18
Jungle book 08 12 18
 
Conventions of TV dramas
Conventions of TV dramasConventions of TV dramas
Conventions of TV dramas
 
Social Media Marketing Plan Proposal for the movie WHIPLASH
Social Media Marketing Plan Proposal for the movie  WHIPLASH Social Media Marketing Plan Proposal for the movie  WHIPLASH
Social Media Marketing Plan Proposal for the movie WHIPLASH
 
Marketing and Promoting a Film - Film Studies
Marketing and Promoting a Film - Film StudiesMarketing and Promoting a Film - Film Studies
Marketing and Promoting a Film - Film Studies
 
American cinema
American cinemaAmerican cinema
American cinema
 
Christopher Nolan
Christopher NolanChristopher Nolan
Christopher Nolan
 
Movie marketing campaigns
Movie marketing campaignsMovie marketing campaigns
Movie marketing campaigns
 
The evolution of action film genre
The evolution of action film genreThe evolution of action film genre
The evolution of action film genre
 
Marketing Strategies for Film Promotion - Film Marketing Services
Marketing Strategies for Film Promotion - Film Marketing ServicesMarketing Strategies for Film Promotion - Film Marketing Services
Marketing Strategies for Film Promotion - Film Marketing Services
 
Conventions of Film Noir
Conventions of Film NoirConventions of Film Noir
Conventions of Film Noir
 
South Korean Cinema (Finalized Presentation)
South Korean Cinema (Finalized Presentation)South Korean Cinema (Finalized Presentation)
South Korean Cinema (Finalized Presentation)
 
Warner bros presentation
Warner bros presentationWarner bros presentation
Warner bros presentation
 
Belton (9) War and Cinema
Belton (9) War and CinemaBelton (9) War and Cinema
Belton (9) War and Cinema
 
Single camera productions designed for different distribution platforms
Single camera productions designed for different distribution platformsSingle camera productions designed for different distribution platforms
Single camera productions designed for different distribution platforms
 
Film Budgets Presentation
Film Budgets PresentationFilm Budgets Presentation
Film Budgets Presentation
 
Generic Conventions - Coming Of Age films
Generic Conventions - Coming Of Age filmsGeneric Conventions - Coming Of Age films
Generic Conventions - Coming Of Age films
 
Tim burton auteur theory
Tim burton auteur theoryTim burton auteur theory
Tim burton auteur theory
 

Similar to Dark knight rises

The dark knight rises (2012)
The dark knight rises (2012)The dark knight rises (2012)
The dark knight rises (2012)
hurtwoodhousemedia5
 
The dark knight rises (2012)
The dark knight rises (2012)The dark knight rises (2012)
The dark knight rises (2012)
hurtwoodhousemedia5
 
Film industry research ollie
Film industry research ollieFilm industry research ollie
Film industry research ollie
Ollie Tennant
 
3. new methods_of_marketing
3. new methods_of_marketing3. new methods_of_marketing
3. new methods_of_marketing
Shaun Grimsley
 
The hobbit case study
The hobbit case studyThe hobbit case study
The hobbit case study
absjadexxx
 
Media revision powerpoints.
Media revision powerpoints.Media revision powerpoints.
Media revision powerpoints.
georgehill15
 
The dark knight rises and the woman in black case study
The dark knight rises and the woman in black case studyThe dark knight rises and the woman in black case study
The dark knight rises and the woman in black case study
Liamattridge
 
Audiences and Institutions - DARK KNIGHT CASE STUDY
Audiences and Institutions - DARK KNIGHT CASE STUDYAudiences and Institutions - DARK KNIGHT CASE STUDY
Audiences and Institutions - DARK KNIGHT CASE STUDY
Shaun Grimsley
 
Audience and INS
Audience and INSAudience and INS
Audience and INS
Shaun Grimsley
 
The Hobbit: the desolation of smaug (2013) case study
The Hobbit: the desolation of smaug (2013) case studyThe Hobbit: the desolation of smaug (2013) case study
The Hobbit: the desolation of smaug (2013) case study
tobyrodgers
 
Warner bros and hp presentation
Warner bros and hp presentationWarner bros and hp presentation
Warner bros and hp presentation
jadesmedia
 

Similar to Dark knight rises (20)

The dark knight rises (2012)
The dark knight rises (2012)The dark knight rises (2012)
The dark knight rises (2012)
 
The dark knight rises (2012)
The dark knight rises (2012)The dark knight rises (2012)
The dark knight rises (2012)
 
Film industry research ollie
Film industry research ollieFilm industry research ollie
Film industry research ollie
 
3. new methods_of_marketing
3. new methods_of_marketing3. new methods_of_marketing
3. new methods_of_marketing
 
The hobbit case study
The hobbit case studyThe hobbit case study
The hobbit case study
 
Media revision powerpoints.
Media revision powerpoints.Media revision powerpoints.
Media revision powerpoints.
 
Inception (film case study)
Inception (film case study)Inception (film case study)
Inception (film case study)
 
Media Case Studies Presentation
Media Case Studies PresentationMedia Case Studies Presentation
Media Case Studies Presentation
 
Spectre Production and marketing
Spectre Production and marketingSpectre Production and marketing
Spectre Production and marketing
 
Genre research
Genre researchGenre research
Genre research
 
The dark knight rises and the woman in black case study
The dark knight rises and the woman in black case studyThe dark knight rises and the woman in black case study
The dark knight rises and the woman in black case study
 
Audiences and Institutions - DARK KNIGHT CASE STUDY
Audiences and Institutions - DARK KNIGHT CASE STUDYAudiences and Institutions - DARK KNIGHT CASE STUDY
Audiences and Institutions - DARK KNIGHT CASE STUDY
 
Audience and INS
Audience and INSAudience and INS
Audience and INS
 
WarnerBros
WarnerBrosWarnerBros
WarnerBros
 
4 lions and Dark Knigh case study
4 lions and Dark Knigh case study4 lions and Dark Knigh case study
4 lions and Dark Knigh case study
 
Warner bros.
Warner bros.Warner bros.
Warner bros.
 
Tyrannosaur (2011)
Tyrannosaur (2011)Tyrannosaur (2011)
Tyrannosaur (2011)
 
The Hobbit: the desolation of smaug (2013) case study
The Hobbit: the desolation of smaug (2013) case studyThe Hobbit: the desolation of smaug (2013) case study
The Hobbit: the desolation of smaug (2013) case study
 
Task 3 - Jurassic World
Task 3 - Jurassic WorldTask 3 - Jurassic World
Task 3 - Jurassic World
 
Warner bros and hp presentation
Warner bros and hp presentationWarner bros and hp presentation
Warner bros and hp presentation
 

Recently uploaded

The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
 
Call Girls in Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in  Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7Call Girls in  Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 

Recently uploaded (20)

FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 
How to Manage Call for Tendor in Odoo 17
How to Manage Call for Tendor in Odoo 17How to Manage Call for Tendor in Odoo 17
How to Manage Call for Tendor in Odoo 17
 
Basic Intentional Injuries Health Education
Basic Intentional Injuries Health EducationBasic Intentional Injuries Health Education
Basic Intentional Injuries Health Education
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
 
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
 
Unit 3 Emotional Intelligence and Spiritual Intelligence.pdf
Unit 3 Emotional Intelligence and Spiritual Intelligence.pdfUnit 3 Emotional Intelligence and Spiritual Intelligence.pdf
Unit 3 Emotional Intelligence and Spiritual Intelligence.pdf
 
latest AZ-104 Exam Questions and Answers
latest AZ-104 Exam Questions and Answerslatest AZ-104 Exam Questions and Answers
latest AZ-104 Exam Questions and Answers
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
REMIFENTANIL: An Ultra short acting opioid.pptx
REMIFENTANIL: An Ultra short acting opioid.pptxREMIFENTANIL: An Ultra short acting opioid.pptx
REMIFENTANIL: An Ultra short acting opioid.pptx
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
Single or Multiple melodic lines structure
Single or Multiple melodic lines structureSingle or Multiple melodic lines structure
Single or Multiple melodic lines structure
 
Interdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptxInterdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptx
 
How to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptxHow to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptx
 
Simple, Complex, and Compound Sentences Exercises.pdf
Simple, Complex, and Compound Sentences Exercises.pdfSimple, Complex, and Compound Sentences Exercises.pdf
Simple, Complex, and Compound Sentences Exercises.pdf
 
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptxHMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
 
Tatlong Kwento ni Lola basyang-1.pdf arts
Tatlong Kwento ni Lola basyang-1.pdf artsTatlong Kwento ni Lola basyang-1.pdf arts
Tatlong Kwento ni Lola basyang-1.pdf arts
 
How to Add New Custom Addons Path in Odoo 17
How to Add New Custom Addons Path in Odoo 17How to Add New Custom Addons Path in Odoo 17
How to Add New Custom Addons Path in Odoo 17
 
Call Girls in Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in  Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7Call Girls in  Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in Uttam Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
 
FICTIONAL SALESMAN/SALESMAN SNSW 2024.pdf
FICTIONAL SALESMAN/SALESMAN SNSW 2024.pdfFICTIONAL SALESMAN/SALESMAN SNSW 2024.pdf
FICTIONAL SALESMAN/SALESMAN SNSW 2024.pdf
 

Dark knight rises

  • 2. Overview • Directed by Christopher Nolan • Produced by Emma Thomas, Christopher Nolan, Charles Roven and Thomas Tull • Released 20th July 2012 • Budget:$250,000,000 (estimate) • Gross:$1,084,439,099 (worldwide) • The Dark Knight Rises is the third film of the The Dark Knight trilogy. Batman is also a franchise that is part of DC Comics that has had previous films, video games and toys made before the beginning of this trilogy
  • 3. Cast Christian Bale Is well known globally and has starred in films such as American Psycho, The Prestige and American Hustle Garry Oldman Is a household name who has been part of large franchises such as Harry Potter as well as starring in Dracula Tom Hardy An English actor who made his breakthrough after being in inception which brought him to mainstream audiences worldwide Jason Gordon-Levitt Has been acting most of his life and has become an established actor being involved in films such as Inception, Looper and Sin City Anne Hathaway Is a global film star who has been involved in huge films such as Interstellar, Les Miserables and The Devil Wears Prada Morgan Freeman is one of the most famous and globally known actors on screen at the moment being films such as The Shawshank Redemption and Se7en
  • 4. Technology • The Dark Knight Rises had a huge budget so they could afford to use top of range equipment including • Sound Mix: SDDS, Datasat and Dolby Digital • They had an incredible number of cameras that they used to film with which included IMAX MSM 9802, Panavision Panaflex Gold II and a Panavision Panaflex System 65 Studio • Although some of the film has cgi effects they tried as much as possible not to to make it look as realistic as possible. A new batwing was introduced which they made and suspended from wires to make it look like it was flying. One of the main uses of special effects used in the film was when the football stadium collapses but Christopher Nolan still wanted to make it look as real as possible so used physical effects as well as the cgi • Most of the movie was suppost to take place in winter but they filmed during the summer they dressed the set with snow and steam and used lighting effects to make it seem like winter
  • 5. Location • Filming started in may 2011 and was set to finish in November • The first shoot started on May 6th in Jodhpur, India at the Tehrangarh Fort. Filming then commenced in Pittsburgh, places filmed inside the city included the Heinz Filed (site of the American Football scene), which had 11,000 extras in it as the crowd. Filming also took place at the Carnegie Mellon University. • When filming along the streets of Pittsburgh letters were sent out to residents to warn them that roads were going to be closed for filming as well as 911 operators being informed they would get an increased number of phone calls about gun shots and explosions in the film production. Filming in Pittsburgh finished after Three weeks and then moved on to Los Angles where they filmed for nine weeks. • The next location was New York where they filmed the trump tower to be Wayne Enterprises. Other locations included in the film were London, Glasgow and Wales • Several accidents occurred during the corse of production one of them being and tractor trailer crashing into the main entrance at Wollaton Hall.
  • 6. Distribution • The Dark Knight Rises was distributed by Warner Brothers Production in the U.S and the UK • On July 6 2012 Warner Bros held a special screening in IMAX for more than 100 reporters and film critics but there were technical issues with the audio synching with the video so the screening was postponed for one day • The film premiered on July 16th in New York followed by a European Premiere in Leicester Square, London. The film was released to the public in New Zealand and Australia on July 19th and then in North America and the UK on the 20th. • The Dark Knight was released on the 28th November in Hong Kong and New Zealand to view at home. It was then released on the 3rd of December in the UK and on the 4th in North America. It is available on Blu Ray, DVD and digital download. It was also released with a box set trilogy. • Like Most films it was available to download illegally
  • 7. Blu Ray Extras • The Batmobile- Witness all five Batmobiles together for the first time in history. Dive deep into every aspect of the most awe-inspiring pinnacle of technology as the most awe-inspiring weapon in Birth and evolution of this technological marvel and cultural icon. • The Prologue: High-Altitude Hijacking- Production - Ending the Knight- See how Christopher Nolan and his filmmaking team staged the film's high-flying opening sequence • Return to the Batcave- Production - Witness the reconstruction of the Batcave with time-lapse photography • Beneath Gotham- Director Christopher Nolan and the production designers discuss the design and build of Bane's lair. • The Bat Pod - Director Christopher Nolan gives Batman a new mode of transportation in The Dark Knight Rises. • Batman vs Bane- The filmmakers and actors reveal how they planned and shot the epic fight sequence between Batman and Bane. • Armory Accepted- See how special effects and a miniature unit were used to simulate the demolition drop of the Tumbler through the ceiling • Gameday Destruction -The filmmakers describe the production plan that went into executing the jaw-dropping demolition sequence at Gotham Stadium • Demolishing a City Street- Learn how a series of practical special effects were used to simulate the complete destruction of a city street • The Pit -The filmmakers explain the design and construction of two giant, vertical sets: the underground prison and the well • The Chant- Christopher Nolan and Hans Zimmer discuss the creation of the chant that formed the basis of the score's • The War on Wall Street- Get a glimpse behind the coordination and production of the epic battle for Gotham City • Race to the Reactor - Watch how the filmmakers orchestrated the film's climactic chase sequence with multiple Tumblers and the Batpod • The Journey of The Dark Knight- Get insight into story and thematic choices that structured the final chapter of Bruce Wayne's journey as Batman. Supported by interviews with CN, Jonah Nolan, David Goyer • Gotham's Reckoning- The filmmakers reflect on their reinvention of Bane and all the elements that went into making him Batman's most lethal and his wardrobe. • A Girls Gotta Eat- The filmmakers discuss the challenge of bringing an iconic character to life, detailing the acting choices, fashion, training and her tactical-ego of Catwoman. • Shadows & Light in Large Format- Discover the philosophy and methodology of capturing The Dark Knight Rises on the grand canvas of ImaxTM film. • The End of A Legend- The filmmakers give their final thoughts on working on The Dark Knight Rises and what it was like to be a part of. • Trailer Archive
  • 8. Marketing • Warner Bros used lots of methods to market there film, such as Television interviews, adverts as well as online teasers. • The first part of the campaign was the website launch which had an encrypted audio file. Users decrypted the file which revealed to be a twitter hashtag #TheFireRises. Warner Bros removed a pixel from the from the webpage overtime the hashtag was tweeted and eventually it revealed the first official image of Bane. • The first teaser trailer was leaked online and in response to this Warner Bros released it officially 3 days after. The same thing also happened with the theatrical trailer, it did receive 12.5 million views within the first 24 hours • Viral marketing campaigns for the film continued with magazine advertisements in Wired and Empire which were shown as wanted documents for Batman • Even advertising on F1 cars were used during 2012 British Grand Prix
  • 9. Exhibition • The film was released in 84 different countries and 4,404 theatres in the US • The UK box office was $90,264,170 • The total box office takings were $1,084,439,099 • UK opening weekend box office: $22,439,915 • US opening Weekend box office: $160,887,295