Guinness World Record holder Nagaraj Arcot is beginning an international cycling tour on March 6th to promote tourism in Telangana, India, and sustainable tourism globally. Over approximately 3 years, he will cycle over 54,000 km and visit over 60 countries. The tour aims to promote brands like Telangana, Incredible India, Indian culture, and sustainable tourism practices. It will be flagged off in Hyderabad by a politician or media figure, with support from partners like Telangana Tourism and Hero Cycles.