Change or Die series strategy presentations eBay classifieds applies the obsolete business-model and ineffective growth strategy through M&A. If they continue this way they will lose all investments and market. Company has to implement new strategy focusing on complex system innovation and product development.Or Die. How KiJiJi can Fail: http://www.slideshare.net/ishmelev/kijiji-fail How KiJiJi can WiN: http://www.slideshare.net/ishmelev/kijiji-strategy

1. PLEASE

2. Losing The Market
2015 2014 2013
$703 $716 $621
-2% 15%
$844 $578 $452
46% 28% 22%
$1.747 $1.280 $780
36% 64% 117%
$675 $567 $500
19% 13% 15%

3. Marketing Spending
Street
Commercial
WEB
Mobile
SEO
Promo

4. M&A Strategy
Costly
No growth
Undiversified
$3Bln

5. Losing Categories
Almost Lost Undeveloped
Pets Devices Dating Clothes
Services
Jobs Rental Handmade Tickets
Art
Cars Media Books Luxury
Swap

6. Old-School Business
100 years ago
The same:
• Simple values
• Troubles and risks
• Limits
• Business-model

7. Time Consuming
For
Buyers
• Mostly resellers, not private
• Fake, stolen or broken
• Scam and abuse
• Irrelevant search
For
Sellers
• Unreasonable service
• Manual posting
• Dangerous
• Protracted negotiation

8. Low Value
• Used
• Pick up
• As is it
• Dangerous
• New
• Delivery
• Guarantee
• Secure
$479
$349
VS

9. Fake
Rubbish
Junk
Crime
Scam

10. Irrelevant Search
Massy Incorrect Inaccurate
Empty
Fake Tags
Volume Match Context

11. Dangerous

12. Aggressive Environment
MeetUp
75% Fail
Scam Spam
Abuse

13. Unreasonable Business-Model
Pay for AD
NO results
Duplicates
and Reposts

14. Wrong Tool For:
Bulk of items Quality Feelings
ConditionValue Spec

15. Summary
Market Innovations
Lost Stagnation
Services Product
No Value Obsolete
Business-Model Strategy
Limited Ineffective

16. Winning Strategy
http://www.slideshare.net/ishmelev/kijiji-strategy

17. Ivano strivanlab@gmail.com
Skype: ishmelev
www.linkedin.com/in/strivan
Strategy & Innovations
Experience Competencies
• 11+ years in Strategy Consulting
• 6+ years in Product Management
• Startups founder
• Strategy planning
• Product Owner (SCRUM)
• M&A and Innovations
Partnership Conditions
• Join to your team
• Consulting or mentor
• Speaker or classes
Citizenship:
Relocation:
Type:
Canada
Any country
Permanent or Contract
Ph.D., MBA