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THE RISE OF LAST-
MILE DELIVERY:
MEETING CUSTOMER
EXPECTATIONS IN
TODAY'S MARKET
Last-mile delivery in supply chain refers to the final stage of the
logistics process flow. In this stage, the goods are transported from
the nearest distribution hub or warehouse to their final destination.
This destination is typically a residential or commercial address. This
term is mostly used in enterprise supply chains and food delivery
services.
Last-mile delivery is considered to be a challenging part of the
logistics process, considering that it involves several hurdles. These
hurdles include navigating through densely populated urban areas,
dealing with unpredictable traffic and weather conditions, and
ensuring timely deliveries to the customer. In this article, we will
talk about how companies can improve their last-mile delivery
processes to meet customers’ expectations in today’s market.
IMPROVE LAST-MILE DELIVERY
The rise of e-commerce and online shopping means the last-mile delivery
system is gaining more importance. When a customer orders goods online,
they expect fast, reliable, and accurate delivery to their doorstep.
Furthermore, they also like to be constantly updated about the status of
their delivery.
To meet these demands, new technologies and delivery models are being
adopted by logistics companies. The most common examples include
drones, autonomous vehicles, and on-demand delivery services.
Businesses can also use our delivery dispatch software and route
optimization and planning software to tailor their last-mile delivery
process, thus improving customer satisfaction.
More companies now allow customers to track their online
orders. Therefore, customers expect real-time visibility into their
shipments all the way from order placement to the final delivery.
There are several technologies that logistics companies can
leverage. These include GPS tracking, Radio Frequency
Identification (RFID), and Internet of Things (IoT) technology to
provide end-to-end visibility to customers.
ENHANCE VISIBILITY
OFFER FASTER E-COMMERCE DELIVERY
Faster delivery time has become one of the determining factors of a good
logistics and e-commerce company. To meet this expectation, the companies
have started to offer next-day, 2-day delivery, or same-day delivery options.
The choice of transportation mode and routes can have a significant impact on
delivery times.
To reduce transit times, logistics companies can use faster transportation
modes such as air or rail. The delivery routes can be optimized using route
planning software and GPS tracking. In urban areas where traffic congestion
can lead to delays, technologies such as drones and autonomous vehicles can
be used. Companies can provide express delivery services for same-day
deliveries. For that, dedicated vehicles or partnerships with express courier
services might be required.
To make the last-mile delivery stage seamless for the customers, logistic
companies can offer multiple delivery options. These options include home
delivery, pickup points, and locker services to cater to different customer
needs.
Companies that use route planning and optimization software are also
capable of providing options like time-defined delivery and weekend
delivery. This allows the customers to select the exact time and date for
delivery that suits them.
PROVIDE FLEXIBLE DELIVERY OPTIONS
CONCLUSION
Improving the last-mile delivery stage of the logistical process is vital to
meeting the customer’s expectations in today’s market. Delivery management
logistics software like InstaDispatch can help companies enhance their last-
mile delivery, tracking, and delivery time and allows them to provide flexibility
to the customers.

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The Rise of Last-Mile Delivery: Meeting Customer Expectations in Today's Market

  • 1. THE RISE OF LAST- MILE DELIVERY: MEETING CUSTOMER EXPECTATIONS IN TODAY'S MARKET
  • 2. Last-mile delivery in supply chain refers to the final stage of the logistics process flow. In this stage, the goods are transported from the nearest distribution hub or warehouse to their final destination. This destination is typically a residential or commercial address. This term is mostly used in enterprise supply chains and food delivery services. Last-mile delivery is considered to be a challenging part of the logistics process, considering that it involves several hurdles. These hurdles include navigating through densely populated urban areas, dealing with unpredictable traffic and weather conditions, and ensuring timely deliveries to the customer. In this article, we will talk about how companies can improve their last-mile delivery processes to meet customers’ expectations in today’s market.
  • 3. IMPROVE LAST-MILE DELIVERY The rise of e-commerce and online shopping means the last-mile delivery system is gaining more importance. When a customer orders goods online, they expect fast, reliable, and accurate delivery to their doorstep. Furthermore, they also like to be constantly updated about the status of their delivery. To meet these demands, new technologies and delivery models are being adopted by logistics companies. The most common examples include drones, autonomous vehicles, and on-demand delivery services. Businesses can also use our delivery dispatch software and route optimization and planning software to tailor their last-mile delivery process, thus improving customer satisfaction.
  • 4. More companies now allow customers to track their online orders. Therefore, customers expect real-time visibility into their shipments all the way from order placement to the final delivery. There are several technologies that logistics companies can leverage. These include GPS tracking, Radio Frequency Identification (RFID), and Internet of Things (IoT) technology to provide end-to-end visibility to customers. ENHANCE VISIBILITY
  • 5. OFFER FASTER E-COMMERCE DELIVERY Faster delivery time has become one of the determining factors of a good logistics and e-commerce company. To meet this expectation, the companies have started to offer next-day, 2-day delivery, or same-day delivery options. The choice of transportation mode and routes can have a significant impact on delivery times. To reduce transit times, logistics companies can use faster transportation modes such as air or rail. The delivery routes can be optimized using route planning software and GPS tracking. In urban areas where traffic congestion can lead to delays, technologies such as drones and autonomous vehicles can be used. Companies can provide express delivery services for same-day deliveries. For that, dedicated vehicles or partnerships with express courier services might be required.
  • 6. To make the last-mile delivery stage seamless for the customers, logistic companies can offer multiple delivery options. These options include home delivery, pickup points, and locker services to cater to different customer needs. Companies that use route planning and optimization software are also capable of providing options like time-defined delivery and weekend delivery. This allows the customers to select the exact time and date for delivery that suits them. PROVIDE FLEXIBLE DELIVERY OPTIONS
  • 7. CONCLUSION Improving the last-mile delivery stage of the logistical process is vital to meeting the customer’s expectations in today’s market. Delivery management logistics software like InstaDispatch can help companies enhance their last- mile delivery, tracking, and delivery time and allows them to provide flexibility to the customers.