Innovating in Big Data
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Presentation by Eron Kelly in the Morning Plenary Session at iMinds The Conference 2014 www.iminds.be
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Innovating in Big Data
- 1. Innovating in Big Data Eron Kelly General Manager, Data Platform Microsoft
- 2. Devices: “Info Workers Will Erase Boundary Between enterprise And Consumer Technologies.” Forrester Research. August 30, 2012 Apps: Gartner: “Predicts 2013: Business Impact of Technology Drives the Futures Application Services Market.” Nov. 21, 2012 Big data: Paraphrased from "The Impact of the Internet of Things on Data Centers." Gartner Research, Feb 27, 2014 Cloud: “Prepare For 2020: Transform Your IT Infrastructure And Operations Practice.” Forrester Research. Oct. 24, 2012
- 4. Technology innovation accelerates value Complex implementations Ad hoc analysis Dashboards Enterprise data warehouse Spreadmarts Siloed data Hadoop Machine learning OLAP In-memory Any data Internet of Things (IoT) Innovation Transactional systems ETL Operational reporting Value
- 5. “This will reinvent the way we work with medical records in the future.” —Paul Henderson, BI Division Head, Ascribe Natural Language Processor Hadoop File Management Anonymiser Clinical App Windows 8 App Clinical App
- 7. Demos
- 9. © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
Editor's Notes
- Key Points: This is a generational moment for businesses To avoid being disrupted, careful consideration of your aspirations is necessary Talk Track: What an incredible moment for businesses. The global economic outlook is positive for the coming years. Unprecedented amount of cash stockpiles. According to Bank of America Merrill Lynch, companies have over $4.5 trillion available. Small and medium business confidence is the highest it has been in the recent past (GE Ideas Lab: European SME CAPEX Barometer is 33% for Q1 2014 compared to 15% same quarter last year). Incredible pace of startup activity and innovation. Venture Capital partnerships invested $9.5 billion in 951 deals during the first three months of 2014 (source: MoneyTree report by PricewaterhouseCoopers, April 2014). Money is flowing. Ideas are happening. Enterprise software investments and interest are at an all-time high. All of this represents our defining moment.
- Key goal of slides: Get the audience to pause for a moment, engage and agree on the trends and IT pressures Key talking points: No question, lots of big shifts are happening in IT today due to these trends – Devices, Apps, Big data, Cloud CLICK (Next slide) These trends are driving a transformation – which inevitably means pressures for you (IT) -- but is also revealing opportunities for IT to impact the business in new ways The proliferation of devices has changed the way people live and work, and their work and life balance is changing as a result. (52% of information workers across 17 countries report using 3+ devices for work) As these devices enter the marketplace, we have new types of applications as a result. Those applications are social, they're mobile, and they always have a cloud backend. (25% of external app implementation spending will be on mobility, cloud, analytics & social – Gartner) Similarly, all of these devices and applications throw off a huge amount of data, and it's not just the devices that are throwing off data, there's also line-of-business assets, such as industry devices and sensors, that are part of the “Internet of things” throughout the world – causing a huge surge of data growth – the world’s data, in fact is doubling every two to three years. (the size of the digital universe will be 40ZB by 2020, of which 90% will be Semi-Structured data - IDC) All of this leads to huge datacenter capacity needs that will be fed by cloud computing. (45% of total IT spend will be cloud-related by 2020 -- Forrester) CLICK --All of this is opening up new opportunities for you (IT) to: Enable a mobile workforce -- work from anywhere, any device Evolve your business apps to meet new demands Help your business make faster decisions Ensure your infrastructure can and will scale to meet demand
- Key Points: Data is currency in the 21st century Companies that take advantage of data opportunities have the potential to outperform those that do not Talk Track: What asset is most leveraged by today’s thriving companies? Data. We believe data will be a key differentiator for businesses today and in the future. You constantly hear in the news about new ways in which businesses are using data as a competitive advantage. You hear how people in those organizations are making fast, informed decisions like never before possible. So the question is, what are these thriving companies doing with data?
- Key Points: To get the most value from your data you need to start thinking differently about the things to invest in. Companies today that are getting the best returns from data are thinking in terms of innovation that is happening in the upper right. Talk Track: For us to get the most from data, we need to look beyond traditional data capabilities. What we thought was advanced just a year ago, like Hadoop experimentation and dashboards, is giving way to more advanced data innovations and trends. Trends like the Internet of Things are driving instrumentation of just about everything—providing a level of data and detail that we’ve never experienced before. Reports indicate that 85% of the data available was automatically generated. Now that storage and computing power have reached commodity pricing levels, we can manipulate and process data at incredible speeds. All of this gives businesses a really interesting opportunity to do more sophisticated things with data and the value it provides your company. We aspire to be placed in the upper right, don’t we? Where does your company sit on the data spectrum?
- http://www.microsoft.com/casestudies/Microsoft-Excel-2010/City-of-Barcelona/City-Deploys-Big-Data-BI-Solution-to-Improve-Lives-and-Create-a-Smart-City-Template/710000003415 Gains Scalable Big Data Tools and Near- Real-Time BI Barcelona now has an affordable Big Data solution that it can use to mash up information from its systems and new public sources, without worrying about running out of server capacity or slowing performance. “says Marco. “As a result, we can better meet the BI needs of all of our departments and citizens today and gain the flexibility to add new data sources in the future.” Not only can the city provide citizens with a more open anBy using Microsoft Azure, HDInsight, and SQL Server 2012, we can collect, analyze, and generate near-real-time BI with Big Data collected from social media feeds, GPS signals, and data from government systems,”d transparent government, but also employees can work and manage city data more efficiently. Improves Quality of Life and Business Opportunities Delivering the free Open Data services also provides opportunities for companies to create new apps and online services. In addition, being able to make sense of Big Data significantly improves the services the city can provide because staff can better identify the needs of people based on records in government systems, social media, and GPS signals that reveal how people move about the city. For example, Barcelona can use its increased data insight to improve its public bike rental stations, a program known as ‘bicing.’ As Lluis Sanz Marco says, “One of the problems in the big cities like Barcelona is transportation. We follow the tracking of the buses, but also we follow the tracking of other transportation like bicing. By processing the data, we know we can gain the insight needed to distribute bicycles in a different way so that people can use them to connect with other forms of transportation such as busses and trains. In addition, we can give people more options for public transportation and so create a more sustainable model.” With the increased insight, users can also more easily recognize potential investment opportunities. For example, an area with heavy congestion during lunch may need more fast-food restaurants. All of these insights ultimately foster better lifestyles for citizens and economic prosperity. Increases Public Safety and Health By looking at more data from more sources, the city can modify how it staffs and positions police, fire, and medical resources to meet day-to-day requirements and what resources are needed to manage emergencies. City employees can also respond to emergencies faster and gain the ability to immediately increase public transportation services, especially during city festivals, based on the near-real-time insight gained with the new solution. As Marco explains, “We can use Microsoft Azure and SQL Server 2012 to evaluate city processes and make them more efficient. We can also scrutinize the resiliency of our city in responding to unpredictable situations and streamline our procedures so that we can address problems in the shortest time possible.”
- Find Data Insights demos here: http://infopedia/pages/demos.aspx?ebookNode=data_platform. For this section, the recommended demos are: Power BI Sales Intelligence demo, Cybercrime Unit demo. Q&A - Bicing Barcelona available bikes available bikes by street available bikes by street vs sentiment available bikes by address vs sentiment available bikes by address vs sentiment where availability > 30 - filter available bikes to >30, talk track the user will choose Ramon Turro show tweets for Ramon Turro
- Key Points: Data is currency in the 21st century Companies that take advantage of data opportunities have the potential to outperform those that do not Talk Track: What asset is most leveraged by today’s thriving companies? Data. We believe data will be a key differentiator for businesses today and in the future. You constantly hear in the news about new ways in which businesses are using data as a competitive advantage. You hear how people in those organizations are making fast, informed decisions like never before possible. So the question is, what are these thriving companies doing with data?