The Indian snacks market size reached INR 38,603 Crore in 2022. Looking forward, IMARC Group expects the market to reach INR 70,731 Crore by 2028, exhibiting a growth rate (CAGR) of 10.4% during 2023-2028.
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2. About IMARC Group
International Market Analysis Research and Consulting Group is a leading adviser on management
strategy and market research worldwide. We partner with clients in all regions and industry
verticals to identify their highest-value opportunities, address their most critical challenges, and
transform their businesses.
IMARC’s information products include major market, scientific, economic and technological
developments for business leaders in pharmaceutical, industrial, and high technology
organizations. Market forecasts and industry analysis for biotechnology, advanced materials,
chemicals, food and beverage, travel and tourism, nanotechnology and novel processing methods
are at the top of the company’s expertise.
IMARC’s tailored approach combines unfathomable insight into the dynamics of companies and
markets with close cooperation at all levels of the client organization. This ensures that our clients
achieve unmatchable competitive advantage, build more proficient organizations, and secure lasting
results.
3. Report Highlight
and Description
According to the latest report by IMARC Group, titled "India Snacks Market:
Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-
2028," the Indian snacks market size reached INR 38,603 Crore in 2022.
Snacks are food products that are consumed between the main meals, as a
side dish, or appetizer. They consist of a small portion of food that is available
in a variety of forms and shapes, such as fruits, baked goods, and savory
snacks.
They are generally produced from ingredients like corn, potatoes, nuts, oils,
and grains. Snacks include packaged and processed food products. They are
gaining popularity among the Indian population owing to their availability in
sweet, sour, salty, and spicy variants.
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4. Report Description
India Snacks Market Trends:
The market is primarily driven by the rising consumption of processed food items and on-the-go food products.
Rapid urbanization has resulted in hectic work schedules and sedentary lifestyles among individuals, which is
also increasing the consumption of snacks as an alternative to full-fledged meals like breakfast, lunch, or dinner.
In addition to this, the satisfying taste and long shelf life offered by snacks are facilitating the market growth.
Snacks with ethnic tastes like banana chips, murukku, papad, and samosas are becoming extremely popular
among the teenage population, people living in hostels, and bachelors.
Furthermore, the rising health consciousness has shifted the consumer preference towards natural, organic,
vegan, low-calorie, and gluten-free snack variants. As a result, manufacturers are introducing value-added
products in different flavors, textures, and seasonings to diversify their consumer base and expand their product
portfolio. Nowadays, the growing trend of premiumization has further led to the launch of a variety of functional
snacks with bold, spicy flavors and exotic ingredients, which, in trun, is influencing the growth of the market.
Looking forward, the market is expected to grow at a CAGR of 10.4% during the forecast period (2023-
2028).
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5. Report
Segmentation
Product Type Insights:
• Chips
• Salted Peanuts
• Fryums
• Popcorns
Pack Type Insights:
• Pouch
• Others
Pack Size Insights:
• Less than 50 gm
• 50-100 gm
• More than 100 gm
Distribution Channel Insights:
• General Trade
8. Key Questions
Answered in
the Report
How big is the India snacks market?
What is the expected growth rate of the
India snacks market during 2023-2028?
What are the key factors driving the
India snacks market?
What has been the impact of COVID-19
on the India snacks market?
What is the breakup of the India snacks
market based on the product type?
What is the breakup of the India snacks
market based on the pack type?
What is the breakup of the India snacks
market based on the pack size?
9. Key Questions
Answered in
the Report
What is the breakup of the India snacks market based on
the distribution channel?
What are the key regions in the India snacks market?
Who are the key players/companies in the India snacks
market?
10. Table of
Contents
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Snacks Market
5.1 Market Overview
5.2 Market Performance
5.2.1 Value Trends
5.2.2 Volume Trends
5.3 Impact of COVID-19
5.4 Market Forecast
5.4.1 Value Trends
5.4.2 Volume Trends
6 Market Breakup by Product Type
6.1 Chips
6.1.1 Volume Trends
6.1.1.1 Mark et Trends
6.1.1.2 Mark et Forecast
6.1.2 Market Breakup by Type
6.1.3 Value T rends
6.1.3.1 Market T rends
11. Table of
Contents
6.1.3.2 Mark et Forecast
6.2 Salted Peanuts
6.2.1 Volume Trends
6.2.1.1 Mark et Trends
6.2.1.2 Mark et Forecast
6.2.2 Value Trends
6.2.2.1 Mark et Trends
6.2.2.2 Mark et Forecast
6.3 Fryums
6.3.1 Volume Trends
6.3.1.1 Mark et Trends
6.3.1.2 Mark et Forecast
6.3.2 Value Trends
6.3.2.1 Market Trends
6.3.2.2 Mark et Forecast
6.4 Popcorns
6.4.1 Volume Trends
6.4.1.1 Mark et Trends
6.4.1.2 Mark et Forecast
6.4.2 Value Trends
6.4.2.1 Mark et Trends
6.4.2.2 Mark et Forecast
7 Market Breakup by States
7.1 Maharashtra
7.1.1 Volume Trends
7.1.1.1 Mark et Trends
7.1.1.2 Mark et Forecast
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