The India e-commerce market size reached US$ 71.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 358 Billion by 2028, exhibiting a growth rate (CAGR) of 30.2% during 2023-2028. More Info:- https://www.imarcgroup.com/india-e-commerce-market

1. Copyright © IMARC Service Pvt Ltd. All Rights Reserved
India E-Commerce Market Research
and Forecast Report 2023-2028
Author: Elena Anderson
Marketing Manager
IMARC Group
© 2022 IMARC All Rights Reserved

2. Report Description
About IMARC Group
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management strategy and market research worldwide. We partner with clients in all regions
and industry verticals to identify their highest-value opportunities, address their most critical
challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological
developments for business leaders in pharmaceutical, industrial, and high technology
organizations. Market forecasts and industry analysis for biotechnology, advanced materials,
chemicals, food and beverage, travel and tourism, nanotechnology and novel processing
methods are at the top of the company’s expertise.
IMARC’s tailored approach combines unfathomable insight into the dynamics of companies and
markets with close cooperation at all levels of the client organization. This ensures that our
clients achieve unmatchable competitive advantage, build more proficient organizations, and
secure lasting results.

3. Report Description
Report Description and Highlights
India E-Commerce Market Research Report 2023-2028:
According to the latest report by IMARC Group, titled "India E-Commerce Market: Industry Trends,
Share, Size, Growth, Opportunity and Forecast 2023-2028," the India e-commerce market size
reached US$ 71.5 Billion in 2022.
E-commerce, or online commerce, refers to the sale and purchase of products or services using the
internet. It enables customers to buy various products, ranging from health and beauty products,
food items, and skin care essentials to smartwatches, shapewear, travel accessories, and electronics.
It also offers companies an easier reach for the customers, providing the necessary exposure to the
business. It is easily accessible via smartphones, computers, tablets, laptops, and other smart
devices. It facilitates quick delivery of goods and services and direct communication between the
parties involved. It also provides flexibility to customers, cost reduction, global reach and higher
profit margins to sellers, product and price comparison, instant response to buyer and market
demands, and various payment modes. As a result, e-commerce is gaining immense traction among
the masses in India.
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market/requestsample

4. Report Description
Report Description and Highlights
India E-Commerce Market Trends:
In India, the increasing penetration of the internet and smartphones represents the primary factor driving the market
growth. This can be attributed to the expanding working population, affordable data prices offered by telecom
companies, and elevating levels of urbanization. Moreover, the sudden coronavirus disease (COVID-19) outbreak,
coupled with the consequent lockdowns and mobility restrictions, has introduced new shoppers and sellers to the
hassle-free experience and convenience of online buying. Besides this, the growing usage of online platforms for
buying essential items amid the pandemic and the rising acceptance of digital payments have augmented product
demand. Additionally, the Government of India is introducing several favorable initiatives, including Digital India, Make
in India, Start-up India, Skill India, and Innovation Fund, to promote the growth of e-commerce in the country.
In line with this, the launch of the Paytm payment bank in India with no minimum balance requirement, zero charges
on online transactions, and free virtual debit card is contributing to the market growth. Furthermore, technological
advancements, such as hyper-local logistics, analytics-driven customer engagement, and digital advertisements, have
catalyzed market growth. Other factors, including the advent of private-label, the surging influence of social media on
shopping habits, rapid digitization, increasing consumer purchasing power, and impulse buying behavior, are also
providing a positive impact on the market growth.
View Report TOC, Figures and Tables: https://www.imarcgroup.com/india-e-commerce-market

5. Report Description
Report Description and Highlights
Key Market Segmentation
The research report includes the following segments:
Type Insights:
•Home Appliances
•Apparel, Footwear and Accessories
•Books
•Cosmetics
•Groceries
•Others
Transaction Insights:
•Business to Business (B2B)
•Business to Consumer (B2C)
•Consumer to Consumer (C2C)
•Others
Payment Mode Insights:
•Cash Payment
•Bank Transfer

6. Report Description
Report Description and Highlights
•Card Payment
•Digital Wallet
•Others
Regional Insights:
•North India
•West and Central India
•South India
•East India

7. Report Description
Key Questions Answered in the Report
1. What is the expected growth rate of the India e-commerce market during 2023-2028?
2. What are the key factors driving the India e-commerce market?
3. What has been the impact of COVID-19 on the India e-commerce market?
4. What is the breakup of the India e-commerce market based on the type?
5. What is the breakup of the India e-commerce market based on the transaction?
6. What is the breakup of the India e-commerce market based on the payment mode?
7. What are the key regions in the India e-commerce market?

8. Report Description Table of Contents
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India E-Commerce Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

9. Report Description Table of Contents
6 Market Breakup by Type
6.1 Home Appliances
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Apparel, Footwear and Accessories
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Books
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Cosmetics
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Groceries
6.5.1 Market Trends
6.5.2 Market Forecast
Click here to visit the complete table of content with list of figures and tables:
https://www.imarcgroup.com/india-e-commerce-market/toc

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Partial List of Clients

11. A partial List of our Clients
We are the trusted business partners to the
world's leading corporates, governments, and
institutions
Partial List of Clients

12. Report Description
Report Description and Highlights
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