3. Search Engine Optimization (SEO) is the process
of affecting the visibility of a website in search
engine’s (Google, Bing ,Yahoo) unpaid results-
often referred as “natural", or “organic” results.
12. 1
SEO becomes more complicated and
competitive with each Google
algorithm update but never dead.
13. 2
“Tricks” that boost your page rankings
are considered black hat tactics that
Google not only frowns upon, but
penalizes.
14. 3
SEO is something that needs to be
consistently worked on because of:- link
degradation, evolving search engine
algorithms, competition, outdated content.
15. 4
Without them, users are less likely to
click on your link if it shows up in their
search results.
16. 5
Longer contents are more in-depth
than shorter content and people are
more likely to link to an in-depth
piece of content.
18. 1
Optimization of a website is crucial
to get traffic and maintain the level
over the search engine.
19. 2
Based on the specific keywords SEO
can generate good traffic and
ultimately affect the revenue for e-
commerce site.
20. 3
The ultimate goal for the website owner
and SEO is to get the traffic and appears
in first position of the search engine and
also to get the repetitive users on their
website.
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