Marsh - InsurTech Innovation Award 2022

1. A business of Marsh McLennan
Marsh Learning
Companion
Insurtech Innovation 2022
July 2022
Digital Partnerships Team, Marsh UK&I, London (St. Botolph)

2. Marsh Digital Partnership Team
Our Aim:
Leading
destination
globally of
insurance and
technology.
Leverage third
party capability
who build,
develop, and
maintain world
class tech
solutions.
Work with
leading, well-
resourced,
committed, and
ambitious
partners.
Align interests
with our partners
and customers.
Have deployment
and commercial
models that
work at
scale across all
classes of
customer.
Deeply
understand the
customer
problems we are
trying to solve.
Build
propositions
where both Marsh
and our partner
adds material
value to clients.
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Client demand for digital risk solutions is rapidly increasing, and as a result we have decided to
respond strategically and practically by delivering world class solutions with exceptional third-party
partners at scale.

3. The Problem
Training
• Providing adequate training is a requirement of all our clients.
• Training is an embedded part of any risk management solution and is critical for
ensuring risk is mitigated where at all possible.
• Ensuring effective and standardised training is delivered to the entire workforce is
becoming increasingly difficult and expensive owing to high rates of attrition,
changing legislation, and increasing pressure on businesses to reduce costs.
– Training is rarely up to date with new standards and legislation.
– A high rate of attrition of employees, means training is constantly being delivered
by senior workers taking time away from their working day.
– Only 10% of knowledge learned in a classroom is retained.
– Annual spend on learning and development is £300 per worker/per annum.
– Modern attention spans are lower, our brains are better at consuming short
bursts of information.
80%
Of the global
workers are
deskless*
How do we ensure that
they are getting
appropriate training?
We are in the biggest period of change of working environments due to
COVID-19. We need businesses to adapt and doing nothing is the biggest
competitor.
Why training is a problem:
*source: http://desklessworkforce2018.com/

4. Insurance Implications
Insurers are looking closer at the risks they underwrite and being more selective in transitioning market we are currently experiencing. We need
to be confident that our clients’ risk management activity is effective in order to give the insurer confidence in the risks being underwritten. Risk
management activity can be highly connected to the use of training and therefore may have a direct impact on how businesses will be seen by
existing and future carriers.
The adoption of a digital training platform and the associated data generated by front line users enables Marsh to:
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How can training be adapted in this changing world and what impact does this have on insurance?
Demonstrate the effort
placed on protecting
clients’ assets, people,
and business, and meet
compliance needs of
the business.
Present clients’ risk in
the right way through
clear understanding of
clients’ internal risk
management activity.
Show that clients are
meeting their legal duty
to employees by
providing adequate
training and
supervision.
Show a better
understanding of
hazards experienced
within businesses and
effective courses to
help mitigate them.
Improve overall risk
exposure and support
clients’ claims
experience including
the ability to defend
against them.
Fully applicable to all clients (sector agnostic and ubiquitous)

5. Solution – Marsh Learning Companion (MLC)
Our digital approach enables organisations to
develop a continuous learning culture and develop
an understanding of employees’ knowledge without
taking large amounts of time from the working day.
We have created a solution to fit the needs of
companies of all sizes and industry sectors.
- Small and medium-sized enterprise (SME)
clients’ are provided with access to a high quality,
expanding learning library that is regularly
updated and expanded from clients’
feedback legislation changes and current trends.
- Medium/large clients' are provided with bespoke
micro learning content, linked to their
individual risks as well as support with
implementation, analytics, and insights.
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We bring high quality, targeted mobile-first micro learning into the hands of organisations’ frontline
workers anytime, anywhere. Our combined solution helps to reduce exposures to risk and improve risk
management systems.

6. Targeted push notifications
Mobile first platform
Editable content library
Built in analytics and dashboards AI translation
Built in Gamification
Not only allows custom notifications to reach global
learners but artificial intelligence (AI) will also send
learners automated reminders at intervals where
they are most likely to be successful. Clients can
also group different training cohorts within one
organisation, to push out relevant training material to
the appropriate group.
Seamlessly integrated into EdApp’s templates, built-in
gamification provides motivation where audiences require
external incentive for motivation. Perfect for large retail and
other industries where casual workforces dominate. Leader
boards are also available.
A translation engine within EdApp enables global organisations
to deploy courseware in multiple languages at scale. Combined
with rapid authoring, courseware can be translated and
distributed in dozens of languages in moments.
An exceptional content library with over a 1000
courses. All courses have been developed to be fun
and engaging for frontline workers. Most of the
library is fully adaptable to meet the needs of
individual learning content.
Test learners' knowledge through a range of assessment
templates. Use post-lesson to assess knowledge gains.
Use minimum scoring and prerequisites to control
progress until key messages are retained.
This goes far beyond ensuring that all
templates and lessons are beautifully crafted
for mobile, it permeates into all of the
features and roadmaps. Which means it is
very much a tool for today’s workforce.
Marsh Learning Companion
Marsh Learning Companion powered by EdApp is the all-in-one team training tool built for mobile,
featuring integrated course authoring, advanced administration tools, and an editable content library.

7. Marsh Learning Companion
Insightful analytics
Businesses can keep track of their
employees training usage, performance, and
statistics within our analytics suite. Clients
can monitor the performance of courseware,
to identify skill gaps or design
improvements.
Clients can:
- Drill down into user metrics for knowledge
reports.
- Assess companies behavioural trends
and equip team mangers with progress
boards.
- Prompt users with custom push
notifications to keep employees from
falling behind.
- Improve the ability to defend against
claims by viewing training records.

8. MLC Implementation – SME
SME clients, which includes over 150,000 businesses, have access to Marsh Learning Companion.
A tool that is included as part of our clients’ insurance and risk management programmes can transform safety cultures
globally. Service provision for SME clients includes:
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A low cost and scalable solution allowing small businesses to access an engaging training and risk
management tool.
API*: application programming interface

9. MLC Implementation – Medium and Large
Our medium and large scale implementation revolves around a more bespoke solution involving industry specific knowledge
and content. We have designed a four stage modular approach to be able to implement a tailored learning solution that will
work from day one:
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Bespoke training packages created and delivered by our risk specialists. Offering a targeted approach
to match every business’ individual needs
•Identifying what learning
content businesses
require including a deep
analysis of their current
training capability's linked
to their insurance risks.
1. Training Needs
Analysis
•Provision of specialist
learning content meeting
the needs of customers.
Created and delivered by
our industry experts.
2. Provision of
Learning Content •Fully supported
onboarding and
enablement to ensure
clients’ teams get the
most out of the platform.
3. Platform
Implementation
•Insightful analytics to
measure worker
understanding and
knowledge gaps
delivered by our
consultants.
4. Analysis and
Reporting
Marsh EdApp Marsh

10. Use Cases
The technology has been successfully rolled out to a range of businesses with excellent use cases
showing the benefits of microlearning
MARS
• Better learning
outcomes for a
distributed workforce
all over the globe.
• “MicroLessons are
incredibly engaging,
interactive and
rewarding”.
• https://www.edapp.co
m/case-studies/mars/
Deloitte
• Highly adaptable,
microlearning can
meet the needs of
Deloittes compliance
and security.
• 99% of the time
learner feedback has
been “amazing”
because it gives
professionals
flexibility.
• https://www.edapp.co
m/case-
studies/deloitte/
Dunhill
• Have achieved
completion rates of
80% across their
international markets.
• Training can now
reach and cater for
every employee
regardless of learning
style or location.
• https://www.edapp.co
m/case-
studies/dunhill/
Blooms The Chemist
• Chemist were able to
deploy microlessons
with vital information
during COVID-19,
ensuring health and
safety quality practices
through the pandemic.
• In the first six months,
over 22,000 lessons
were completed from
over 8,000 courses.
• https://www.edapp.co
m/case-
studies/blooms/
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11. Summary
The problem
Training is an embedded part of any risk
management solution and is critical for ensuring
risk is mitigated where at all possible.
80% of the world’s population is deskless and are
often excluded from desk-based training
modules.*
Marsh Learning
Companion
Marsh has partnered with EdApp by
SafetyCulture, to bring high quality, targeted
mobile-first micro learning into the hands of
organisations’ frontline workers anytime,
anywhere. This helps to reduce exposures to
risk and improve risk management systems.
Deployment
SME: A low cost and scalable solution allowing
small businesses to access an engaging digital
microlearning and risk management tool.
Medium/large businesses: Bespoke
microlearning packages created and delivered by
our risk specialists. Offering a targeted approach
to match every business’ individual needs.
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An exceptional solution to solve training within all businesses
*source: http://desklessworkforce2018.com/

12. Copyright © 2022 Marsh Ltd. All rights reserved.
A business of Marsh McLennan
This is a marketing communication.
The information contained herein is based on sources we believe reliable and should be understood to be general risk management and insurance information only. The information is not intended to be taken as advice with respect to any individual
situation and cannot be relied upon as such.
This publication contains third party content and/or links to third party websites. Links to third party websites are provided as a convenience only. Marsh is not responsible or liable for any third party content or any third party website nor does it imply
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Marsh Ltd is authorised and regulated by the Financial Conduct Authority for General Insurance Distribution and Credit Broking (Firm Reference No. 307511). Copyright © 2022 Marsh Ltd. Registered in England and Wales Number: 1507274,
Registered office: 1 Tower Place West, Tower Place, London EC3R 5BU. All rights reserved.