Factsheet with basic information about Retails industry in Vietnam

1. 4. KEY FEATURES
2. MARKET SHARE
3. MARKET SIZE
1. MARKET SEGMENTATION
Source: StoxPlus from Euromonitor
Source: StoxPlus from
General Statistics Office
of Vietnam
Total retail sales of goods and services increased 11.12%, earning VND2,145,470bn in the first nine months of 2014. Accord-
ing to Ministry of Industry and Trade and the Association of Vietnam Retailers, by the end of 2013, retailing contributed 15%
to Vietnam GDP.
Vietnam’s retail sales continued the high growth trajectory in recent years, and is characterized as one of the most
dynamic markets in the region. Vietnam’s Consumer Confidence Index has improved steadily after the recession and
remained above the average global level. Furthermore, despite the economy is still in trouble, consumers are experienced a
better living standard with the presence of global movements. CF companies can help Vietnamese consumers to purchase
qualified products rather than cheap ones with lower lending rate.
In 2014, there are many large retailers such as Lotte (South Korea) and Aeon (Japan) making strong presence in Vietnamese
market. Following the trend, a number of retail groups are researching and seeking investment opportunities like Walmart,
Auchan, Robinson starting their retail operations in Vietnam.
Vietnam is a potential retail market in terms of distribution service market, which is the particularly attractive sectors,
and retailing service, which is considered to be one of most tempting parts with remarkable growth rate. Admittedly, this
has been regarded as the characteristic throughout almost all of Vietnam’s commitment to open distribution and retailing
channels in Vietnam so far.
Wholesale
6% RetailPodium
3%
Department
Store
14%
Supermarket
46%
Shopping
Centre
31%
Vietnam Total Retail Sales (Value in VNDbn)
18%
15%
14%
13%
12%
7%
6%
3%
3%
3% 2%
4%
FoocoMart- Vissan
Shop&Go
B's mart
Co.op
Circle K
Family mart
Satrafoods
Guardian
Hapro
Co.op Food
G7 Mart Ministop
Others
Source: StoxPlus from Euromonitor
Market share of players by # of outlets
465,381580,710
726,113
968,067
1,197,480
1,561,480
2,004,360
2,324,443
2,617,963
2,945,277
3,987,680
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3.500,000
4,000,000
4,500,000
Vietnam Total Retail Sales (Value in VNDbn)
If you want to have further information, please contact person below:
Research
Ms. Lan Nguyen
Senior Manager
lan.nguyen@stoxplus.com
+84(4) 35626962 (ext.109)
Business Information
Ms. Hue Vuong
Managing Director
hue.vuong@stoxplus.com
+84(8) 38233485 (ext.802)
Financial Information
Ms.Trang Truong
Managing Director
trang.truong@stoxplus.com
+84(4) 35626962 (ext.114)
Research Business Information Financial InformationResearch Business Information Financial Information
Retails
FACT SHEET
Dated September 25th 2015