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Target audience folk rock research
1. 1. What is your gender?
☐ Male ☐Female
2. How old are you?
☐ 12-15 ☐ 16-19 ☐ 20-24 ☐ 25+
3. How many of these artists/bands feature in your iPod/MP3/music collection? (Circle relevant artists/bands)
Laura Marling Bob Dylan Bruce Springsteen Mumford & Sons Cat Stevens Neutral Milk Hotel
She & Him Frank Turner Bon Iver Van Morrison Ani DiFranco Beck Bright Eyes The Byrds
Simon & Garfunkel Sonny & Cher
4. What would you prefer to be the key element in a folk/folk-rock video?
☐ Performance (main focus on band performing) ☐ Narrative (Lyrics telling a story)
☐ Concept (More abstract)
5. What words spring to mind when you think of folk videos?
………………………………………………………………………………………………………………………………………………………………
6. Where do you find out about new folk artists/bands?
☐ Billboards ☐ Magazines ☐ TV ☐ Radio ☐ Friends/Family ☐ Festivals
7. Where do you go to watch folk music videos?
☐ MTV ☐ YouTube ☐ Google Video ☐ Other (state which here) ………………………………
8. How common is seeing the band perform in a folk video? (Circle your answer with 1 as strongly disagree, 5
strongly agree) 1 2 3 4 5
9. What locations do you usually see artists perform in a folk video?
……………….………………………………………………………………………………………………………………………………………………
10. What do you usually see on folk artists album covers? (Please state details what of)
☐ Art ……………… ☐ Photograph …….…………… ☐ Both ……………… ☐ Other (please state……………….
11. What is your favourite part about album covers? …………….…………….…………….…………….…………….……