Presentation of Adam Matysiak from workshops conducted during Startup Poznań 2018.
The aim of the presentation was to show the diversity of business models, ways to verify business ideas, and the ability to test a business model before work on MVP begins.
10. Who are they?
Michał Sadowski
Brand 24
SaaS
Deloitte Fast 500 EMEA 2017 – 390. place
Wiktor Schmidt
Netguru
Software House
Deloitte Fast 500 EMEA 2017 – 363. place
Robert Gryń
Codewise
E-marketing services
Deloitte Fast 500 EMEA 2016 – 3. place
Financial Times 1000 EFGC 2017 – 2. place
16. Before you start working on MVP:
1. Think of a way to solve the problem of potential customers 10 times better
than their current solution to the problem.
2. Test the solution only on Early Adopters
3. Treat feedback as the most important value
4. Examine customers' feelings first on sketches, mock-ups and design
5. Talk face-to-face with clients
35. Startup team
Hustler
• Sales / Marketing /
Economy / Leader
CTO
• Lead developer / IT
Analyst
UX / Designer
• Estetics / UX
designer
Multi-tasking Versatility
Accuracy
Thinking „out-
of-the-box”
Communication Humility
36. Task division
Creating IT
solutions to verify
business model
Client talks
Business
model
analysis
Taking part in
conferences /
events
IT All Business
Everything else
Innovators
These are the people who are constantly looking for a new way of solving problems, who are ready to overcome some early days problems before your product gets mature and out of bugs. They are most active, most forgiving, and most willing to share feedback.
Early adopters
Just like the innovators, they want to experiment, they want to make their lives easier, they want to find better solutions to their problems. Unlike the innovators, they don’t have the time or the urge to test every new solution that comes, and so they need testimonials to get interested.
Early majority
These are the ones who buy a product when it’s released to the public and when they can read its reviews. They watch innovators and early adopters, they willing to take a chance with a new product, but they are not willing to take a risk and test the new thing themselves.
Late majority
They buy a new product when it’s not that new anymore. They are not swayed by advertising, they are not tempted by the exclusiveness of the new solution, and they will not forgive the bugs.
Laggards
Those who are always behind the market. They don’t like changes, they don’t adopt the innovations, and they try new things only when they have no other choice.
Analityka – pomiar postępu w stosunku do celów biznesowych
Analityka dla startupów – iteracja do product/market fit zanim skończą się pieniądze