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ASMP rights management presentation by Henrik de Gyor

Why ignoring rights management will cost you presented during ASMP webinar on 4/19/2017

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ASMP rights management presentation by Henrik de Gyor
Why Ignoring
Rights Management
Will Cost You
Why
Survey
Question Percentage
Tools to assist with Rights Management 80%
Latest technology available in Rights Management 67%
Smart Contracts and Rights Management 67%
How to learn more about Rights Management 47%
Standards in Rights Management 33%
What is Rights Management? 27%
Who uses Rights Management? 27%
About Henrik de Gyor
Consultant - Another DAM Consultancy
Podcaster - 4 podcast series
Writer - blogs and books
Startup Advisor
previously
Photographer
Media Editor
(not a Lawyer)*
* None of this presentation is legal advice. Seek legal counsel when necessary.
Why should I talk to you about Rights
Management?
Content creator and distributor- audio, photo and text
Licensor (grant licenses)
Licensee (receive a license)
Media Editor - licensee of large volumes of audio, video, text,
graphics and photos.
Ad

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ASMP rights management presentation by Henrik de Gyor

  • 3. Why
  • 4. Survey Question Percentage Tools to assist with Rights Management 80% Latest technology available in Rights Management 67% Smart Contracts and Rights Management 67% How to learn more about Rights Management 47% Standards in Rights Management 33% What is Rights Management? 27% Who uses Rights Management? 27%
  • 5. About Henrik de Gyor Consultant - Another DAM Consultancy Podcaster - 4 podcast series Writer - blogs and books Startup Advisor previously Photographer Media Editor (not a Lawyer)* * None of this presentation is legal advice. Seek legal counsel when necessary.
  • 6. Why should I talk to you about Rights Management? Content creator and distributor- audio, photo and text Licensor (grant licenses) Licensee (receive a license) Media Editor - licensee of large volumes of audio, video, text, graphics and photos.
  • 7. What is Rights Management? The management of rights granted to the creators of intellectual property as well as their licensees and licensors. This could include trademarks, copyright, patents, industrial design rights, and in some jurisdictions trade secrets. Authored works including film, literature, music, photography and video, as well as discoveries, inventions, words, phrases, symbols, and designs can all be protected as intellectual property (IP).
  • 11. Digital Rights Management (DRM) DRM = restrictor
  • 12. Intellectual Property Rights Management (IPRM) Audio, Video, Text, Graphic, Photo
  • 13. Who uses Rights Management? Creators Licensors Licensees
  • 14. Why is Rights Management important?
  • 16. Common excuses for not using rights metadata 1. “It’s too complicated and overwhelming.” 2. “We don’t have the staff or the money.” 3. “It’s not our job. It’s up to users to figure out rights information if they want to publish[...]” Source: http://www.getty.edu/research/publications/electronic_publications/intrometadata/rights.pdf
  • 17. Rights Management Tools and Services Digimarc FADEL FilmTrack Image Protect Peertracks PicScout Picture Protection Service Pluravida RightsAssist Soundexchange Symtext
  • 18. Latest technology in Rights Management Blockchain Technology Ascribe artCOA Blockai Monegraph Peertracks Revelator Resonate Ujo Music
  • 19. Smart Contracts and Rights Management Self-executing Rational decision-making Templated Standardized metadata Automation Faster payment upon delivery of goods/services
  • 21. Who is the audience? Create License Use Authors > Licensors > Licensees > Consumers Repeat
  • 22. What do we want to do with Rights Management? Monetize De-risk Accountability Traceability Measurability Enforcement Registration
  • 23. Learn more about Rights Management
  • 24. Rights.tech Audio podcast series of interviews Available on iTunes and Rights.tech
  • 26. Other Resources The State of Copyright Infringement Rights Metadata Made Simple Copyright and Technology IP Watch Rights Tech Project US Copyright Office ASMP
  • 28. Find a copy of this Presentation http://www.slideshare.net/henrikdegyor
  • 29. Special thanks to American Society of Media Photographers http://asmp.org
  • 30. Thank you for your attention @hgg101 www.linkedin.com/in/hdegyor connect@anotherdamconsultancy.com