This document discusses a "swarm" as a new way to organize groups that focuses on a common purpose through a leader, common need, and compelling idea. An effective swarm must have a credible, inclusive, and tangible idea that is "epic" or big, while consisting of common values, relationships between people with a defined core and edge.

1. What's A Swarm? A New Way To Organize...

2. A Swarm Can • Focus Common Purpose • Build Organization • Spark Innovation

3. A Swarm Has • A Leader • A Common Need • A Compelling Idea

4. The Swarm Idea Must Be • Credible: Must be doable • Inclusive: Everyone can participate • Tangible: What, when, and how • Epic: Big and better

5. A Swarm Is • Common values • Relationships between people • A core and an edge