Diving into data studio - Brighton SEO, September 2018 - talk by Grant Kemp

Grant Kemp
Grant KempGoogle Analytics Specialist at Google
Grant Kemp
@ukDataGeek
Photobox
Diving into DataStudio
https://www.slideshare.net/grantkemp
@ukdataGeek
2
Grant Kemp
A quick intro
@ukdataGeek
3
Grant Kemp
Some things I have worked on before..
@ukdataGeek
Grant Kemp | @UKDataGeek
5
my (new) favourite obsession
just out of Beta so be gentle!
6
What we are going to cover
Why Data Studio is awesome
The building blocks of a Data Studio Report
Show you how to bake ! your own delicious
SEO reports
What is a dashboard?
@ukdataGeek
What the origin of
a dashboard?
@ukdataGeek
@ukdataGeek
@ukdataGeek
10
We have more data now
@ukdataGeek
@ukdataGeek
12
Data Studio can use multiple data sources
@ukdataGeek
13
You can even make your own
Built as open source by me! !
@ukdataGeek
14
Google Analytics gives you LOTS of reports
15
But Data Studio gives you quick focus
16
Google Analytics is SUPER powerful
17
BUT Data Studio is BEAUTIFUL and powerful
18
86%
86%
86%
86%
86%
Collaborate
Data Studio is built to share
Export / Download
@ukdataGeek
How to bake a
great dashboard
@ukdataGeek
20
The Ingredients aka - the data!
@ukdataGeek
21
Baking Tools
Data Visualization Tools
Data Annotation Tools
22
The ‘thing’ we want to count
Metrics
Metrics
@ukdataGeek
23
The ‘thing’ we want to measure
Metrics
Metrics
24
The different kinds of “thing”
Metrics
Dimensions
@ukdataGeek
25
The different kinds of “thing”
Metrics
Dimensions
26
The different kinds of “thing”
Metrics
Dimensions
27
Add a few Images
and a bit of Text.
And you have a
Working dash
http://bit.ly/datacake
28
By changing data source
To use Search Console
We have baked our first
SEO Data Studio
Report


@ukdataGeek
29
Try it out at

http://bit.ly/datacake
@ukdataGeek
 Diving into data studio - Brighton SEO, September 2018 -  talk by Grant Kemp
Thanks!!!
@ukdataGeek
32
Video Training
http://bit.ly/dstudio101
Data Studio Report Gallery
http://bit.ly/2LTazAW
Grant’s Speed Index Connector
http://bit.ly/dsspeedindex
Data Studio Automatic Refresh
Data Studio Resources
http://bit.ly/dsrefresh
Perfect dashboard framework
http://bit.ly/dashFramework
@ukdataGeek
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Diving into data studio - Brighton SEO, September 2018 - talk by Grant Kemp