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Get 
Your 
Data 
Under 
Control 
By 
Sco' 
D. 
Lowe 
Co-­‐Founder, 
ActualTech 
Media 
and 
Senior 
IT 
Execu9ve, 
CampusWorks, 
Inc. 
October 
2014 
in 
5 
Steps
Introduc9on 
Across 
every 
industry 
ver9cal 
and 
without 
regard 
for 
organiza9on 
size, 
there 
is 
one 
fact 
that 
remains 
true: 
the 
data 
deluge 
is 
upon 
us. 
The 
much-­‐ballyhooed 
“Big 
Data” 
phenomenon 
that 
prognos9cators 
have 
warned 
about 
is 
here. 
Whether 
or 
not 
you’re 
a 
believer 
in 
the 
transforma9onal 
power 
of 
data, 
it’s 
hard 
to 
ignore 
the 
fact 
that 
organiza9ons 
are 
simply 
drowning 
in 
data. 
Unmanaged 
data, 
non-­‐integrated 
data, 
and 
bad 
data 
in 
general 
ac9vely 
cost 
a 
company 
a 
lot 
of 
money.
Table 
of 
Contents 
• Controlling 
Your 
Data 
in 
5 
Steps 
– Implement 
a 
Data 
Governance 
Structure 
– Refine 
SoSware 
Acquisi9on 
Processes 
– Understand 
the 
Full 
Data 
Lifecycle 
– Implement 
Robust 
Data 
Management 
Tools 
– Ini9ate 
a 
Data 
Cleanup 
Project 
• Data-­‐driven 
Business 
Outcomes 
• Summary
Implement 
a 
Data 
Governance 
Structure 
• The 
very 
first 
step 
that 
needs 
to 
be 
taken 
is 
establishing 
some 
kind 
of 
governance 
structure 
to 
oversee 
the 
company’s 
data 
efforts.
Refine 
SoAware 
AcquisiDon 
Processes 
• Bear 
in 
mind 
that 
“success” 
isn’t 
just 
about 
procurement. 
Success 
also 
includes 
the 
ability 
to 
leverage 
new 
tools 
in 
as 
seamless 
a 
way 
as 
possible 
and 
for 
years 
to 
come. 
This 
is 
where 
IT 
now 
needs 
to 
learn 
to 
step 
aside. 
Once 
the 
soSware 
is 
acquired, 
it’s 
9me 
to 
let 
individual 
business 
units 
do 
what 
they 
do 
best 
– 
drive 
their 
units 
forward.
Understand 
the 
Full 
Data 
Lifecycle 
• It 
all 
comes 
down 
to 
a 
need 
to 
document 
the 
full 
lifecycle 
of 
data 
in 
the 
organiza9on 
and 
understand 
the 
various 
ways 
that 
data 
is 
manipulated 
as 
a 
part 
of 
that 
lifecycle.
Implement 
Robust 
Data 
Management 
Tools 
• Perhaps 
one 
of 
the 
most 
cri9cal 
tools 
in 
this 
effort 
is 
a 
tool 
such 
as 
Astera 
Centerprise, 
a 
powerful 
yet 
accessible 
data 
transforma9on 
and 
integra9on 
product. 
With 
Centerprise, 
business 
users 
can 
easily 
create 
their 
own 
comprehensive 
data 
flows 
and 
work 
flows, 
rebuild 
business 
processes, 
and 
achieve 
data 
integra9on 
efforts 
that 
once 
would 
have 
required 
teams 
of 
IT 
people 
to 
accomplish.
IniDate 
a 
Data 
Cleanup 
Project 
• Once 
data 
governance, 
product 
acquisi9on, 
and 
data 
tool 
purchases 
have 
been 
completed 
and 
once 
there 
is 
broad 
understanding 
of 
the 
full 
data 
lifecycle 
for 
a 
specific 
business, 
it’s 
9me 
to 
get 
started 
on 
righ9ng 
the 
data 
ship. 
This 
involves 
pung 
into 
mo9on 
a 
broad 
project 
intended 
to 
address 
any 
data 
anomalies 
that 
might 
plague 
the 
organiza9on.
Data-­‐-­‐driven 
Business 
Outcomes 
• Single 
version 
of 
the 
truth 
for 
analyzing 
corporate 
data 
and 
keeping 
it 
current. 
• Ability 
to 
improve 
data-­‐driven 
processes 
is 
enabled 
by 
consistent 
data. 
• Easier 
onboarding 
of 
new 
services 
with 
a 
plan 
and 
real 
processes 
and 
procedures 
for 
handling 
new 
and 
exis9ng 
data.
Summary 
• Quality 
data 
is 
the 
lifeblood 
of 
the 
modern 
business. 
As 
business 
end 
users 
become 
more 
comfortable 
with 
assuming 
responsibili9es 
that 
would 
have 
once 
fallen 
to 
IT, 
it’s 
cri9cal 
that 
businesses 
consider 
the 
en9re 
lifecycle 
of 
their 
data 
sets 
and 
take 
steps 
to 
ensure 
that, 
organiza9on-­‐-­‐-­‐wide, 
data 
works 
for 
the 
business 
and 
becomes 
an 
enabler 
to 
ongoing 
success.
Want 
to 
learn 
more? 
Download 
the 
whitepaper 
at 
astera.com/resource-­‐center
About 
the 
Author 
• Sco' 
D. 
Lowe 
is 
Senior 
Editor 
of 
EnterpriseStorageGuide.com 
and 
HyperConverged.org. 
Scoa 
has 
been 
in 
the 
IT 
field 
for 
close 
to 
twenty 
years 
and 
spent 
ten 
of 
those 
years 
in 
filling 
the 
CIO 
role 
for 
various 
organiza9ons. 
Scoa 
is 
also 
a 
micro-­‐-­‐-­‐analyst 
for 
Wikibon 
and 
an 
Informa9onWeek 
Analy9cs 
contributor. 
In 
addi9on, 
Scoa 
has 
also 
wriaen 
thousands 
of 
ar9cles 
and 
blog 
pos9ngs 
and 
has 
regularly 
contributed 
to 
such 
sites 
as 
TechRepublic, 
Wikibon, 
and 
virtualiza9onadmin.com. 
Because 
of 
his 
unique 
blend 
of 
skills 
(CIO/strategic 
& 
Engineer/tac9cal) 
Scoa 
is 
also 
a 
sought-­‐-­‐-­‐aSer 
resource 
for 
speaking 
engagements, 
and 
marke9ng 
collateral, 
including 
white 
papers 
and 
e-­‐-­‐-­‐books, 
for 
a 
variety 
of 
technology 
firms.

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Get Your Data Under Control in 5 Steps

  • 1. Get Your Data Under Control By Sco' D. Lowe Co-­‐Founder, ActualTech Media and Senior IT Execu9ve, CampusWorks, Inc. October 2014 in 5 Steps
  • 2. Introduc9on Across every industry ver9cal and without regard for organiza9on size, there is one fact that remains true: the data deluge is upon us. The much-­‐ballyhooed “Big Data” phenomenon that prognos9cators have warned about is here. Whether or not you’re a believer in the transforma9onal power of data, it’s hard to ignore the fact that organiza9ons are simply drowning in data. Unmanaged data, non-­‐integrated data, and bad data in general ac9vely cost a company a lot of money.
  • 3. Table of Contents • Controlling Your Data in 5 Steps – Implement a Data Governance Structure – Refine SoSware Acquisi9on Processes – Understand the Full Data Lifecycle – Implement Robust Data Management Tools – Ini9ate a Data Cleanup Project • Data-­‐driven Business Outcomes • Summary
  • 4. Implement a Data Governance Structure • The very first step that needs to be taken is establishing some kind of governance structure to oversee the company’s data efforts.
  • 5. Refine SoAware AcquisiDon Processes • Bear in mind that “success” isn’t just about procurement. Success also includes the ability to leverage new tools in as seamless a way as possible and for years to come. This is where IT now needs to learn to step aside. Once the soSware is acquired, it’s 9me to let individual business units do what they do best – drive their units forward.
  • 6. Understand the Full Data Lifecycle • It all comes down to a need to document the full lifecycle of data in the organiza9on and understand the various ways that data is manipulated as a part of that lifecycle.
  • 7. Implement Robust Data Management Tools • Perhaps one of the most cri9cal tools in this effort is a tool such as Astera Centerprise, a powerful yet accessible data transforma9on and integra9on product. With Centerprise, business users can easily create their own comprehensive data flows and work flows, rebuild business processes, and achieve data integra9on efforts that once would have required teams of IT people to accomplish.
  • 8. IniDate a Data Cleanup Project • Once data governance, product acquisi9on, and data tool purchases have been completed and once there is broad understanding of the full data lifecycle for a specific business, it’s 9me to get started on righ9ng the data ship. This involves pung into mo9on a broad project intended to address any data anomalies that might plague the organiza9on.
  • 9. Data-­‐-­‐driven Business Outcomes • Single version of the truth for analyzing corporate data and keeping it current. • Ability to improve data-­‐driven processes is enabled by consistent data. • Easier onboarding of new services with a plan and real processes and procedures for handling new and exis9ng data.
  • 10. Summary • Quality data is the lifeblood of the modern business. As business end users become more comfortable with assuming responsibili9es that would have once fallen to IT, it’s cri9cal that businesses consider the en9re lifecycle of their data sets and take steps to ensure that, organiza9on-­‐-­‐-­‐wide, data works for the business and becomes an enabler to ongoing success.
  • 11. Want to learn more? Download the whitepaper at astera.com/resource-­‐center
  • 12. About the Author • Sco' D. Lowe is Senior Editor of EnterpriseStorageGuide.com and HyperConverged.org. Scoa has been in the IT field for close to twenty years and spent ten of those years in filling the CIO role for various organiza9ons. Scoa is also a micro-­‐-­‐-­‐analyst for Wikibon and an Informa9onWeek Analy9cs contributor. In addi9on, Scoa has also wriaen thousands of ar9cles and blog pos9ngs and has regularly contributed to such sites as TechRepublic, Wikibon, and virtualiza9onadmin.com. Because of his unique blend of skills (CIO/strategic & Engineer/tac9cal) Scoa is also a sought-­‐-­‐-­‐aSer resource for speaking engagements, and marke9ng collateral, including white papers and e-­‐-­‐-­‐books, for a variety of technology firms.