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Globibo Copywriting Process
www.globibo.com
Globibo
1. Concept &
Outline
•Understanding
client needs /
objectives
•Gatheri...
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Globibo Copywriting Process

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High Level Overview of Globibo Copywriting Process

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Globibo Copywriting Process

  1. 1. Globibo Copywriting Process www.globibo.com Globibo 1. Concept & Outline •Understanding client needs / objectives •Gathering input like text, images •Estimate budget / timeline for the project •Timeline •List of Deliverables 2. Story & Drawing Board •Designing the graphical layout •Copywriting the Content •Creating a Sample PDF 3. Iteration 1 •Copywriting & Review of Document •Sample PDF sent to Client for suggested Changes and Correction •Alternatively, accepting a need for different layout / shape •Document and approve changes 4. Iteration 2 •Integrate approved changes & corrections as Per Stage 3 •Internal Review of document •PDF will be reviewed from Client for final approval 5. Delivery •Final product will be delivered to client •Printing, Publishing, Certification as required •Customer Feedback

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