The document introduces Globalinventive.pl, a web-based tool that connects meeting planners with MICE service providers in Poland. The platform allows meeting planners to post requests for proposals that are visible to registered MICE suppliers. This helps meeting planners find qualified partners and suppliers more effectively. It also helps MICE suppliers gain new clients and opportunities. The examples show how the platform helped a marketing manager promote her region's resources to Polish incentive companies, and assisted a hotel business manager in successfully scheduling meetings and gaining new contracts during a business trip to Warsaw.

1. The MICE business dilemma:
How to reach decision makers effectively?
1

2. When it comes to
finding the right
partner it is always like
a blind man's buff
You know They are somewhere but...
2

3. Does it always
have to be
like that
? 3

4. No!
It's time to step forward.
4

5. Introducing Globalinventive.pl
It is a web based tool connecting
meeting planners with MICE services providers
Great!
We have a nice
place just perfect
for your event!
I need a place for corporate
meeting next Wednesday
5

6. The benefits:
Only professionals registered
Meeting planners, CEO's, company owners, Polish MICE providers
More than 2500 registered companies
Including 85% of all Polish incentive houses
The only one solution for Polish MICE providers that
brings services providers and buyers together
6

7. The idea
The platform allows to place a request for proposals
that is instantly available for MICE suppliers registered
at the system.
With wide range of partners we guarantee
competitive offers for every request!
Our suppliers are:
● Incentive houses ● Catering providers
● Hotels ● Logistics
● Event organizers ● Tour leaders / tour guides
7

8. How can it
help
my business
? 8

9. The tools
We offer wide range of integrated tools that let you conduct a
marketing campaign within Polish MICE professionals effectively.
With more than 3500 visits a month, and 100 unique users
logged in everyday we reach decision makers from your target!
Either you want to promote your services or launch a branding
campaign – Globalincentive.pl is the right place to start!
9

10. Examples
10

11. Meet Sarah
Marketing Manager
for Zell am See Region, Austria
She is responsible for launching a
marketing campaign for Polish incentive
houses to educate them about the
resources of the region and activities
provided by a number of local companies.
11

12. So she starts...
● She searches for web portals to place banners
● She places an advertisement at 2 most popular
newspapers
● She sends a mailing to the database users (such as
office@ and contact@)
● She scheduled road show in three main cities
12

13. ...but...
It doesn't work :-(
Sarah's partners from local companies barely noticed any
increase in reservations nor even requests
13

14. Sounds familiar?
True, true... :-)
14

15. Sarah tries to do it with GI
● We create localized advert and place it within news
on the portal
● We send mailing to our registered users database
Meeting planners, CEO's, company owners, Polish MICE providers
● We launch an ad banner campaign on the platform
providing Sarah with complete stats and reports
● We make direct mailing campaign to our registered
companies
15

16. €
The results
Much greater response from Polish incentive industry
A number of groups from Poland
visiting Zell Am See increased by 15%
Local companies order new summer campaign from
Sarah to put it on GI platform
16

17. more
Examples
17

18. Meet John
New Business Manager for a
Singapore Golden Hotels
●
He travels to Warsaw for EU Regions
fairs to set up new contracts
●
He stays at Courtyard Hotel
●
He reserved a 60sqr m box
just off the conference
reception desk
●
He shipped marketing
brouchers and leaflets
18

19. but...
Despite organizers commitment the
attendance was much below expectations
The visitors seemed to be accidental
The airlines has lost the package with
marketing collaterals
Most of the time John spent on answering
corporate emails
19

20. Seems familiar?
Please put your hands down.
Just a rhetorical question :-)
20

21. Is it possible to make it different?
Globalincentive.pl
the new
web based tool
for MICE professionals
21

22. Looking for business partners to
close deals in Poland?
22

23. GI gives You:
➢
Direct contacts for decision makers
➢
Scheduling meetings
➢
Confirming meeting terms and dates
Organizing road shows across Polish
➢
incentive houses
23

24. Struggle with targeting the right
audience?
24

25. GI knows its users:
➢
Fully customized profile
➢
Only decision makers registered
➢
Easy to focus on specific groups
➢
Profiled message for
adequate offer
➢
Wide range of integrated tools (bid
offers, RFP, ad banners, mailings)
25

26. Looking for cutting cost of
promotion up to 50%?
26

27. We say: why don't you come and
stay for doing business time only.
➢
With regular (not fair) hotel rates
➢
With meetings scheduled for you
➢
With brief customer insight
prepared especially for you
➢
With full contact details for decision makers
➢
With your Polish collaterals localized
and printed by our team
27

28. ...a month later John called GI...
➢
We sent a mailing to GI users
with all the details of his offer
➢
We made telemarketing
➢
Together with John our account has
profiled the target and scheduled
the meeting dates
28

29. ..and arrived to Warsaw
again. But this time...
He made 15
scheduled meetings
during 3 busy days
(2 partners has signed pre-orders
for a series of events next quarter)
29

30. ...and still..
...John had enough time to buy
an amber necklace for his wife
30

31. 31
the right place to start!
make a new ending.
We all know the story. It's time to
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