This document discusses how being responsive to clients is important for success on the GigMasters marketplace. It provides examples of top earners on GigMasters who respond to client leads within 1-5 hours. The document also discusses tools that can help professionals stay organized, personalized, and respond quickly to client leads, such as Evernote, Wunderlist, Google Calendar, and the new GigMasters app. Maintaining engagement, excellence, energy, and personalization are emphasized when interacting with clients.
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Always On: Running Your Business in Real Time
1.
2. We’re addicted to our iPhones.
Studies have shown that we check them
150x / day.
They affect sleep quality.
And, texting while driving increases crash
risk.
People who are addicted to their cell
phones are mostly using them as a way
to stay connected to others.
We all feel this pressure to be “always
on”
3. GigMasters marketplace connects
event professionals with people
planning events. We represent over
40,000 event professionals –
entertainers, photographers, event
planners…more.
We’ve helped make connections
for over 1.6 million events - so we
have some data
The data shows us that one in 3
bookings go to the first bidder.
Speed!!!!!
Our mobile device usage has
climbed 20%, 30% - up to 50% in
just the past year.
4. Our 100 top earning members respond to clients in 18 hours on
average
Our 10 top earning members respond to clients in 5 hours on
average
Kudmani responds in 1 hour!!!
Sam Kudmani is a financial advisor by day and a top-earning
band leader by night. 6 figures – and that’s just through
GigMasters. He applies his customer know-how to
entertainment business.
He doesn’t just respond quickly – he responds in a
personalized way
He uses Facebook to find friends of the prospect
He promises the prospect that he is going to do whatever it
takes to earn 5 stars
5. Carole Cohen started her business with
GigMasters. She had no business and
then she signed up and started filling her
weekends with bookings. She’s had much
success and she responds to client leads
in 3 hours.
6.
7. Engagement
How curious are you about
the event?
Resist the temptation to
talk about what you do –
engage them in a
conversation about what
they want from you
8. Excellence: Are you
confident that you
consistently provide
excellent service?
Do you collect reviews
and testimonials? What
do they say?
9. Energy
Are you fully focused on the client – or
are you multi-tasking?
Book-end your day to be screen free for
the first hour and last hour of every day
Go on a screen-free vacation
Go for a walk, exercise or do something
that involves moving your body
10. Surveyed our members, surveyed my friends who have small business and I thought I was going to get this neat and tidy
list of hi-tech organizational solutions to share with you.
Over 70% of our members use computer/mobile device combination to stay organized
Organization
Evernote
Wunderlist
Basecamp
Calendar – iCal
Google
14. To be always on is to be always
present.
Make sure when you are talking to
your clients and prospects you are
really engaged, you are providing
excellent service, and you have
optimal energy
Use tools to help you stay organized,
personalized and speedy
15. GigMasters launched our first-ever app today and it’s
designed to help event professionals stay organized,
personalized and speedy. When you’re ready to work, our
app is ready for you. We have 30,000 people coming to our
site every day planning events and looking for event
professionals. No you’ll be able to connect with these
clients more quickly than ever.
16. Marissa Latshaw
VP Of Marketing
@GigMasters
@Mlatshaw
“To be always on is to be always present.”