change in any stable startup is a hard thing but it's important, this slide says about what is change and why do we need to change things, and how to do that and how to notify our users when change occurred .

2. ZZzzz…..

3. “Be the change that you wish to see in the world.”
– Mahatma Gandhi

6. CHANGE

7. Why do we change things?

8. Change
1. Make or become different.
2. Take or use another instead of.

9. Why do we change things?
1. Increase engagement and revenue from current users.

10. Why do we change things?
1.
2. New user growth.

11. Why do we change things?
1.
2.
3. Reduce churn to competitor products.

12. Why do we change things?
1.
2.
3.
4. Improve brand perception and loyalty.

13. Why do we change things?
1.
2.
3.
4.
5. Decrease issues for users and support.

14. HOW?!
Demonstrate the benefits of change with data.

15. Don’t just copy other people’s process.

16. Take people with you.

17. Having a clear vision.

18. Don’t be afraid to say you don’t know.

19. Create a failsafe.

20. Communicating effectively.

21. Communicating effectively.

22. Email announcements.

23. In-app tours & tutorial walkthroughs.

24. Blog & news post announcements.

25. In-app change notification.

26. Animated GIFs & videos.

27. Public & press relations.

28. In-App announcement messages.

29. Create a failsafe.

30. “Only those who dare to fail greatly can ever
achieve greatly.”
– Robert F. Kennedy

31. Ghonche
Tavoosi @glenatavoosi
ghonche.tavoosi@gmail.com