Envirotech assignment

1. {
Gold Coast Whale
Adventures
A wildlife experience like no other, right
here in coastal paradise
Grace Hayes-Larson

2. Looking for a safe and
exciting way to see some
of the world’s most
magnificent animals in
their natural habitat?
We’ve got you covered.

3.  Largest and most stable vessel in the Gold
Coast
 Friendly, helpful, highly experienced crew
 Expert on board biologist to curate your trip
 Convenient location at Mariner’s cove, near top
hotels and attractions
 Transport available
 Breakfast provided onboard
Our Features

4.  International tourists
 Gold Coast residents curious about the natural
environment
 Thrill seekers
 Bucket listers
 Nature enthusiasts
 Aspiring marine biologists
 Families with children of all ages
Target Clients

5.  Social Media
 Instagram | exciting whale and dolphin photos,
captions featuring educational facts, price offers
 Facebook | Special discount ticket offers, daily
photos and link to webpage, contact info and
messaging
 Twitter | daily trip photos and whale season
updates
 Webpage | online ticket sales and season
information, crew bios
 Traditional Media
 Radio appearances and interviews with biologist
 TV footage from our vessel
 News paper features and adverts for discounted
tickets
Marketing Strategy

6.  GC Whale adventures looks forward to
partnering with Channel 7 News, SeaFM radio,
and the GC bulletin to advertise our cruise, and
promote awareness about the natural
environments
 We could collaborate with food, beverage,
clothing, and photography vendors in an
onboard shop or in-office shop
Opportunities for
investment and
collaboration