Simple Strategy is the Book Rapper version of Richard Rumelt's book Good Strategy, Bad Strategy. It's a quick guide to creating effective strategy and being able to profit from your unique business advantages.
11. Skips the Details
Fluffy Buzzwords
Focus on Results
Bad Avoids obstacles
No Decisions
Covers Real Issue
Aims to Please
How to Recognize Bad Strategy
12. Identifies problem
Identifies how to win
Inherent logic
Good Allocates resources
Coordinates action
Why, what, how
Identifies leverage
How to Recognize Good Strategy
13. Avoidance
Templates
Hopeful
Three Reasons for Bad Strategy